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Episode Thirty Eight. S3: Ascension: Lisa Vitale’s Return to Creative Greatness
In this episode, Hayley Mears is joined by two industry icons — Emiliano Vitale and Lisa Vitale of the award-winning é Salon. Celebrating 25 years in business, é Salon is built on a core philosophy that has shaped every part of their success: “We see people first, hair second.”
Emiliano shares the story behind é Salon’s legacy — from starting in the industry at age 11 to opening their first salon at just 22, and later building one of Australia’s most respected creative and cultural pillars. Their formula? Values, consistency, and the power of “repetition, repetition, repetition.”
Lisa opens up about her evolution as a creative force. From winning major national awards to stepping back during motherhood, and now returning with more hunger and maturity. Her new avant-garde collection, Ascension (shot in the UK) marks her entry into the Australian Hairdresser of the Year category at AHFAS. A reset, a rise, and a reclaiming of artistry.
Together, the Vitales unpack culture, work ethic, leadership, and the importance of being uncompromising on vision while remaining flexible in how that vision is delivered. They discuss how hard work always beats talent, why culture starts with the owners, and why they're entering a new renaissance season as their family grows.
A powerful and deeply human episode for anyone wanting longevity, legacy, and creativity in the hair industry.
KEY TOPICS COVERED
- The 25-year history and philosophy behind E Salon
- Culture: why owners set 50% of it — and how the team shapes the rest
- Lisa Vitale’s creative resurgence and her new collection, Ascension
- What it takes to enter the “Australian Hairdresser of the Year” category
- The impact of motherhood, maturity, and realigning purpose
- Avant-garde hair artistry vs. commercial trends
- Why repetition is the foundation of E Salon’s profitability
- Hard work over talent — and the values they teach their children
- International opportunities and future collaborations
- Rebuilding the brand for its next era
USEFUL LINKS
https://esalonhair.com.au/
E Salon – https://www.instagram.com/esalonhair/
Lisa Vitale – https://www.instagram.com/lisa.esalonhair/
Emiliano Vitale – https://www.instagram.com/emilianovitale.esalonhair/
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By Cutting Through The NoiseIn this episode, Hayley Mears is joined by two industry icons — Emiliano Vitale and Lisa Vitale of the award-winning é Salon. Celebrating 25 years in business, é Salon is built on a core philosophy that has shaped every part of their success: “We see people first, hair second.”
Emiliano shares the story behind é Salon’s legacy — from starting in the industry at age 11 to opening their first salon at just 22, and later building one of Australia’s most respected creative and cultural pillars. Their formula? Values, consistency, and the power of “repetition, repetition, repetition.”
Lisa opens up about her evolution as a creative force. From winning major national awards to stepping back during motherhood, and now returning with more hunger and maturity. Her new avant-garde collection, Ascension (shot in the UK) marks her entry into the Australian Hairdresser of the Year category at AHFAS. A reset, a rise, and a reclaiming of artistry.
Together, the Vitales unpack culture, work ethic, leadership, and the importance of being uncompromising on vision while remaining flexible in how that vision is delivered. They discuss how hard work always beats talent, why culture starts with the owners, and why they're entering a new renaissance season as their family grows.
A powerful and deeply human episode for anyone wanting longevity, legacy, and creativity in the hair industry.
KEY TOPICS COVERED
- The 25-year history and philosophy behind E Salon
- Culture: why owners set 50% of it — and how the team shapes the rest
- Lisa Vitale’s creative resurgence and her new collection, Ascension
- What it takes to enter the “Australian Hairdresser of the Year” category
- The impact of motherhood, maturity, and realigning purpose
- Avant-garde hair artistry vs. commercial trends
- Why repetition is the foundation of E Salon’s profitability
- Hard work over talent — and the values they teach their children
- International opportunities and future collaborations
- Rebuilding the brand for its next era
USEFUL LINKS
https://esalonhair.com.au/
E Salon – https://www.instagram.com/esalonhair/
Lisa Vitale – https://www.instagram.com/lisa.esalonhair/
Emiliano Vitale – https://www.instagram.com/emilianovitale.esalonhair/