Podcast Guest Charles Porteous - President and Founder - Seefeld Group

 

A man with a clear mission and commitment - Marketing and best impact and results…

• Strengthen customer satisfaction & loyalty by LISTENING
• Build brand equity & increase product appeal by addressing real CUSTOMER NEEDS
• Leverage the voice of the customer & reduce business risk & MAKE BETTER DECISIONS as a result

1. The benefits of Customer Satisfaction and Perception survey's - Quantitative Research
2. Executive Interviews and focus groups - Qualitative Research
3. Industry and competitor analysis
4. Brand, marketing & sales development
5. Forecasting & demand modelling

 

The voice of the customer needs to be heard now more than ever. Charles knows why!