My 6 figure content strategy that made me $50k/month with my online fitness business without paid ads or websites.
Instead of posting random crap on social media that has no intention or real purpose I focused on an actual strategy that builds trust, credibility, and an emotional connection with my audience.
I used to just post selfies, gym pics, and workout pics and my business wasn’t getting any real momentum.
But then I found through trial, error, and mentorships how to actually nurture my audience through a structured strategy
A strategy to turn my audience from cold to knowing me, liking me, and trusting me.
These are the three factors that will build an audience and convert.
So here it goes…(and it doesn’t necessarily have to be in this exact order.
Monday: Call to actions, EX: “DM Me for results like this.”
Tuesday: Vulnerable post, Vulnerability is a superpower so open up… For an example just look at my transformation (“From 4 years of drug addiction to ceo.” its pinned on my profile)
Wednesday: Value post, “3 tips to burn stubborn belly fat”
Thursday: Free lead magnet (free pdf, e book, or short training)
Sat/sun: Share something about you
I typically rinse, repeat, and batch my content for the week all in one day.
As a result I had a strategy with my content instead of posting the same random crap that everyone else posts.
If you want my free content calendar so that you can have a structure, examples, and strategy with your content to generate more leads than just dm, “CONTENT CALANDAR” to my instagram (link below) @erik_anthonyfit and I’ll send it on over!
ERIK Anthony Klima - Online Coaches Business Coach (@erik_anthonyfit) • Instagram photos and videos
(1) Online Coaches Ultimate Lead Machine | Facebook