In this episode of the RetailWire podcast in partnership with Leaders of Trade, we explore how ESG (Environmental, Social, and Governance) is reshaping the retail industry as a core driver of sustainable growth and long-term competitiveness.

We're joined by Maria Gutierres, General Manager of Mars Wrigley, Nordics, who brings over 20 years of experience at Mars and a deep understanding of how global brands can lead with purpose without compromising performance.

Here’s what we cover in this episode:

How Mars Wrigley balances profit and purpose across its operations

Why linking executive projects to societal impact is crucial for future-ready businesses

The challenges of decoupling business growth from carbon emissions — and how to overcome them

How Mars applies the principle of mutuality to create value for all stakeholders

The role of partnerships with NGOs, governments, and the industry in accelerating ESG progress

Common misconceptions about ESG in retail and how to move beyond them

Practical examples of how ESG values are embedded in day-to-day retail operations in the Nordics

Actionable advice for retailers starting out on their ESG journey

Whether you're a retail leader, brand strategist, or simply curious about the future of ethical business, this episode offers real-world insights and lessons from a global leader walking the talk.

Thank you Leaders of Trade for the intro the Maira.

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