In this episode we get into the potential shift to eSports viewing for the mass market and what that means for marketing and the gaming industry in general. We also nerd out on how behaviour is driving novel innovation and how innovations are shifting our behaviour. We also highlight some organisations we think are doing good in the world right now, as well as some fails.

Unofficial Sponsor: Shout Out

eSports

Supercars Australia

Twitch

Programmatic ads

TikToc

Mixer

Houseparty

Master of Some

a16z

Pivot

Prof G Show

Stadia

Squadcast

The Vergecast

Patagonia

HeyYou

Ooooby

Venue: Google Meet

This Thing of Ours

LinkedIn

Twitter

Instagram

Facebook