Running your business the same way you did when you started out? Wishing your business would scale but not sure what to change up, invest in or ditch to get you to your next set of goals? 

The good old saying is “what got you here won’t get you there” which is both true and false. 

Totally true if your business has stalled, and totally false if what you’re doing right now is working for you. If you’re hitting goals, increasing profits and feeling more confident and in control of your business then keep doing what you’re doing! Don’t change a thing. If that’s not you, then let’s talk about what to do now. 

Key Points

• Customers who got you here may not be the right people to get you to next level
• Tools you use today may be outdated, or too budget to help you scale
• Offers need to evolve as your business evolves (example of wholesale clients, coaching etc)
• Marketing needs to evolve to match the evolution of offers
• Image, brand and voice needs to be developed to meet your new market
• Investing in scaling (better tax advice, group or one on one coaching)

LINKS:

Marshall Goldsmith
The Profit Lovers Members Club
The Profit Lovers Website

The Profit Lovers Podcast Intro

The Profit Lovers Podcast Outro

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