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Ethics, 9/11, Influencers and Agency Finances - Martin Waxman
In this week's Ethical Voices interview, Martin Waxman, co-host of the Inside PR podcast discusses:
- How he and P&G responded to a campaign that happened during 9/11
- What agencies should consider when writing off expenses during a crisis
- Third-party influencers and disclosure
- The best ethics advice he ever received
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By Mark McClennan, APR, Fellow PRSA
4.8
55 ratings
In this week's Ethical Voices interview, Martin Waxman, co-host of the Inside PR podcast discusses:
- How he and P&G responded to a campaign that happened during 9/11
- What agencies should consider when writing off expenses during a crisis
- Third-party influencers and disclosure
- The best ethics advice he ever received