How can you move from the Gioia Method to the Gioia Gestalt? In this episode, Shubha Patvardhan explains how to generate insights from qualitative data, contextualizing the role of coding and coding structures in a variety of other practices that accompany and enhance coding. Shubha also shares how her artistic and meditation practices influence her approach to research. Her wishes for our community: Be Bold, Be Creative, Be Kind.

Shubha Patvardhan is an Associate Professor of Strategy at the Indian Institute of Management Bangalore and previously a faculty member at the Alfred Lerner College of Business & Economics at University of Delaware. Shubha’s research interests are in the domains of strategy-making and managerial and organizational cognition, including identity, image, sensemaking, and future-oriented thought and action. Her recent work explores the strategy-making processes involved in firms that not only seek to engage with the future, but also to actively try to shape it. She received her PhD from the Smeal College of Business at Pennsylvania State University.

Further reading:

Gioia,D. A., Corley, K. G., & Hamilton, A. L. (2013). Seeking Qualitative Rigor in Inductive Research: Notes on the Gioia Methodology. Organizational Research Methods, 16(1), 15–31.

In this short episode, our team thew a virtual retirement party for Pedro Monteiro! Listen in as Pedro reflects on his podcasting and academic journey. Ethnography Atelier podcasts will continue and stay tuned for our upcoming episodes. Thank you Pedro! 🎉

Pedro Monteiro is an Assistant Professor at ​Copenhagen Business School and Visiting Fellow at Gothenburg University. Previously, he was a post-doctoral fellow at the EM Lyon Business School. He holds a Ph.D. in Business and Management from Warwick Business School. He is also the representative-at-large in the OMT Division at AOM. His research examines how organizations develop, recognize and integrate expertise and the​ social (dys)functions of bureaucracy via qualitative methods, including ethnographic approach. The empirical settings he studied include the aeronautics industry, public sector, and cybersecurity.

In this episode with Anna Kim, we discuss some principles around doing fieldwork with respect, especially in settings and populations with low economic resources. Our conversation focuses on how we approach such places and people in ways that declutter our cultural assumptions and appreciate them in their own terms, or closer to that, thus potentially generating more appropriate and impactful insights.  

Anna Kim is an Associate Professor in Management for Sustainability and Peter Brojde Faculty Scholar in Entrepreneurship at the Desautels Faculty of Management, McGill University. She holds a Ph.D. in management studies from the University of Cambridge. Before her academic career, Anna worked for Oxfam International and other international development agencies. Her research interests include organizing for sustainability, social entrepreneurship, and linguistic inclusiveness in organizations. She has explored such topics through ethnographic and qualitative studies in various places, many characterized by resource constraints. These include tea and coffee producer organizations in Kenya, Uganda, Tanzania, and Nepal, as well as start-ups in post-industrial Detroit.

Further information

• Anteby, M. (2024). The interloper: Lessons from resistance in the field. Princeton University Press.
• Anteby, M. (2015). Denials, Obstructions, and Silences: Lessons from Repertoires of Field Resistance (and Embrace). In Handbook of Qualitative Organizational Research (pp. 197-205). Routledge. 
• Bourmault, N., & Anteby, M. (2023). Rebooting one’s professional work: The case of French anesthesiologists using hypnosis. Administrative Science Quarterly, 68(4), 913-955.
• Anteby, M., & Occhiuto, N. (2020). Stand-in labor and the rising economy of self. Social Forces, 98(3), 1287-1310.

• Rauch, M, & Ansari, S. (2022). “Waging war from remote cubicles: How workers cope with technologies that disrupt the meaning and morality of their work.” Organization Science 33 (1), 83-104.

• Rauch, M, & Ansari, S. (2022). “Diaries as a methodological innovation for studying grand challenges.” Research in the Sociology of Organizations. Organizing for societal grand challenges. Emerald Publishing Limited, 205-220.

• Christin, A., and Y. Lu. Forthcoming. “The Influencer Pay Gap: Platform Labor Meets Racial Capitalism.” New Media & Society.
• Christin, A. 2020. “The Ethnographer and the Algorithm: Beyond the Black Box.” Theory & Society. 49(5-6): 897-918.
• Kellogg, K.C, M.A. Valentine, and A. Christin. 2020. “Algorithms at Work: The New Contested Terrain of Control.” Academy of Management Annals 14(1): 366-410.
• Christin, A. 2020. Metrics at Work: Journalism and the Contested Meaning of Algorithms. Princeton University Press.

• Pomiès, A., & Arsel, Z. (2022). Market Work and the Formation of the Omnivorous Consumer Subject. Journal of Consumer Research.
• Pomiès, A., & Hennion, A. (2021). Researching taste: an interview of Antoine Hennion. Consumption Markets & Culture, 24(1), 118-123.