Artificially Intelligent Marketing

EU Copyright Laws, Code Interpreter Plugin, Text-to-Image Generation


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Introduction

This week's episode covers the EU's new copyright laws for AI, OpenAI's code interpreter plugin for ChatGPT, Stability's Deepfloyd IF, and Bing AI as the tool of the week.

Story 1: EU Proposes New Copyright Laws for AI

Martin discusses the European Union's proposed AI Act, which includes new copyright disclosure requirements and risk level classification for AI tools.

Marketers must know how these regulations may affect AI-based marketing tools and content generation.

Story 2: OpenAI's Code Interpreter Plugin for ChatGPT

Paul talks about OpenAI's new code interpreter plugin for ChatGPT, allowing users to analyse and interpret data without coding experience.

This plugin can make data analysis more accessible for smaller and mid-sized businesses, including marketing and sales data.

Story 3: Stability's DeepFloyd IF - Text-to-Image Generation

Martin introduces Stability AI's DeepFloyd IF, a text-to-image generation tool that creates high-quality images from text prompts.

Marketers can leverage DeepFloyd IF to create realistic, customized visual content for advertising campaigns and social media.

Story 4: Anime Trailer Made Using Text-to-Image Generation

Paul shares an impressive example of a user-generated anime movie trailer created using text-to-image generation.

The rapid progress of this technology has significant implications for marketing strategies, including the ability to create high-quality video content at scale.

Tool of the Week: Bing AI in Edge Browser

Paul presents Bing AI, a ChatGPT competitor integrated into the Edge browser, which allows users to rewrite, expand, summarize, and explain text within documents.

Users can get a feel for the power of AI co-pilot features in Microsoft apps by trying Bing AI in the Edge browser.

Stories in Brief:

  1. ChatGPT was allowed to operate in Italy after introducing privacy disclosures and controls.

  2. Anthropic raises $580 million in Series B funding as investment in AI companies grows.

  3. Tech layoffs (e.g., Dropbox, IBM) are reportedly driven by AI augmentation of existing staff.

  4. Rumours of Midjourney V6's release in the coming months, with stunning image quality and photorealism improvements.

...more
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Artificially Intelligent MarketingBy Paul Avery and Martin Broadhurst