Alongside Arya Davachi and Kate Wolff of Do the WeRQ, we explore the state of marketing to the queer community in light of recent controversies, why DEI "amateur hour" is over for brands, how event profs can use subtle "winks and nods" to the community in their events and why it's OK to make mistakes if you're willing to learn from them.

In this episode, Jim Gunning, cmo at non-alcoholic beer brand Best Day Brewing, weighs in on why the sober-curious movement has seen such rapid growth and how it's impacting events. He also offers a look at how Best Day's grassroots sampling strategy and approach to sports sponsorship is boosting brand awareness and busting misconceptions about the so-called lackluster taste of non-alcoholic beers.

We revisit the 10-day SXSW Conference & Festivals to pick out the most notable trends and cool experiences having an impact on experiential this year. Dan Preiss, vp-experiential marketing at Dell Technologies, joins this episode to walk us through the brand's SXSW activation and discuss how this year's content-focused approach differed from past events.

In this episode, Marrah Thomas, senior manager of global internal events and conferences at Delta Air Lines, helps break down what's changing and what's trending in employee engagement, how internal event marketing roles are evolving, and ideas on how to put experiential principles to work within organizations of any size.

Superfans are willing to follow the brands and properties they love across the country, the world, and now, into exciting and challenging new frontiers for marketers like the metaverse. For this episode, we sat down with Spencer Sherman, vp-live content and events at FaZe Clan, and Nick Garrett, director at GDX Studios, to talk about how collaborations are opening up new ways for FaZe to develop storylines and integrated marketing campaigns that come to life through live experiences.

Our guest Marley Finnegan, founder of sustainability-focused event firms Purpose Sustainability Strategy and Purpose Net Zero, sheds light on events' environmental impact and strategies that can mitigate emissions and reduce waste. She also offers insight into what the SEC's proposed climate risk disclosure rule means for events and which trends event professionals should note for 2023.

In this episode of Event Peeps, we explore the passion projects event marketers are working on outside of their hectic schedules with Talib Abdullahi, national event coordinator at Tito's Handmade Vodka.

In our inaugural episode of the Event Peeps podcast, we discuss how the industry is doing and feeling in a mid-year update on the back-to-live with Erin McElroy, head of innovation for global events within IBM's event and experience marketing group.

2020: In this archival episode of Event Marketer's podcast series "Take a Walk with an Executive," we revisit our conversation with Helen Stoddard, then head of global events at Twitter, to talk about wins, losses, and establishing your game face amid great uncertainty. Enjoy the look back.

2021: In this archival episode of Event Marketer's podcast series "Take a Walk with an Executive," we revisit our conversation with Mahiri Wise, product manager-Cloud product operations at Google, to talk hybrid events, screen fatigue (remember when?), and clever tactics being executed across the experiential marketing industry. Enjoy the look back.