Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs

Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs

By Andria Singletary | Podcast Strategist for Women in BusinessBusinessEntrepreneurshipMarketing
Download on the App Store

Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs episodes

  • 196. Case Study: How Jill Lerman Booked Over 10 Collaborations in Less Than 2 Months

    Hey, Mama! Today, I'm sharing one of the episodes from my private podcast, The Visibility Accelerator. In this episode, I chat with Jill Lerman, who is one of the members of The Social Media Detox Club. Jill shares her journey from relying heavily on Instagram and referrals to sign clients to leveraging collaborations to grow her audience with dream clients consistently. This was such a great conversation and Jill shares so many insights into her journey as a mom and business owner.

    In this episode, you will learn:

    • How relying heavily on Instagram and referrals impacted Jill's business
    • Why she decided to start leveraging collaborations in her business
    • The wins she experienced since focusing on collaborations for visibility


    Connect with Jill Lerman:

    • Instagram
    • Website
    • Podcast


    Resources Mentioned in Today's Episode:

    • Join The Social Media Detox Club
    • The Visibility Accelerator Private Podcast


    Ways I Can Serve You:

    • The Visibility Accelerator Private Podcast
    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

    


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    29 min
  • 195. How to Attract Clients from Podcast Interviews: The #1 Type of Call to Action That Converts

    Hey, Mama! Today, I'm answering a question I received from a mama during a live masterclass I hosted. She had done lots of podcast guesting to increase her visibility but wasn't generating any leads from the podcast interviews she did. In this episode, I'm breaking down how to attract clients from podcast interviews and what the #1 type of call to action you need to give when podcast guesting so you can convert those listeners into leads.

    In this episode, you will learn:

    • How to attract clients from podcast interviews
    • The #1 type of call to action you should give during podcast interviews to see conversions
    • Why directing people to your Instagram DMs or to learn more about your services on your website is not an effective strategy

    Resources Mentioned in Today's Episode:

    • The Social Media Detox Club


    Ways I Can Serve You:

    • The Visibility Accelerator Private Podcast
    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.


    For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode195/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    18 min
  • 194. Creating High Converting Websites from a Place of Service with Tina Henson

    Hey, Mama! As a business owner, you want your website to attract your dreamiest clients. But what actually goes into creating high converting websites? What factors should you consider when building a website that organically generates leads? That's what we are talking about today. In this episode, I chat with my web designer and SEO strategist, Tina Henson, about creating high converting websites with a focus on serving potential clients well from the moment they land on your website. Tina shares so many good tips and strategies for creating an unforgettable customer experience through your website, what elements are needed when building your website, and so much for.

    In this episode, you will learn:

    • Tina's mompreneur journey
    • Key elements needed for high converting websites
    • Why you shouldn't wait until your website is perfect to launch it
    • Tips for getting started with SEO


    Connect with Tina Henson:

    • Website
    • Instagram: @tinalynndesignstudio
    • Facebook
    • TikTok: @tinabeanabomeana


    Resources Mentioned in Today's Episode:

    • The Social Media Detox Club
    • Tina's Freebies for the Mama Turned Mompreneur listeners


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

    

    For the full show notes, head to www.mamaturnedmompreneur.com/episode194/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    42 min
  • 193. Should You Pay a Podcast Guest Fee or a Fee for Speaking Engagements?

    Hey, Mama! Have you ever found a podcast you want to pitch yourself to only to discover that they require you pay a podcast guest fee? Or maybe you want to apply to speak at a conference or summit and discover they require you to pay an application fee without guaranteeing you will be a speaker. What do you do in that moment? Is it common to pay to bring value to other people's audiences? That's what we are diving into today. There has been a lot of buzz around paying fees to speak on podcasts and book speaking engagements. In this episode, I'm sharing my thoughts on this topic in the hopes it will help you decide what is the best option for you.

    In this episode, you will learn:

    • My thoughts on paying a podcast guest fee or a fee to speak at an event
    • Knowing your value as a speaker
    • Why it's important to find the right collaborative partners

    Resources Mentioned in Today's Episode:

    • Join The Social Media Detox Club to increase your visibility and generate new leads monthly
    • Join the waitlist for The Visibility Accelerator Private Podcast


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.


    For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode193/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    14 min
  • 192. Navigating Feeling Stuck in Life and Business with Drew Cost

    Hey, Mama! If you've been listening to this podcast for some time, then you know I'm big on building a business that fits your current season of life. In today's episode, I chat with Drew Cost, a dad and entrepreneur who lives by a similar philosophy. Drew shares insights into how he got started in his entrepreneurial journey, how he runs a business as a dad, and how he supports his clients when they are feeling stuck in life and business. We dive a lot into the realities of running a business with kids at home and getting out of your own way when it comes to selling in your business and other aspects of running a business.

    In this episode, you will learn:

    • Drew's journey to starting a business
    • A day in the life of how Drew runs his business as a dad
    • Overcoming personal blocks when you're feeling stuck in life and business


    Connect with Drew Cost:

    • Website
    • The Unstuck Podcast
    • Instagram: @coachdrewcost
    • Facebook
    • LinkedIn
    • Make Content Simple Gain - Content Community


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

    

    For the full show notes, head to www.mamaturnedmompreneur.com/episode192/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    36 min
  • 191. Why You Shouldn't Focus on Getting More Email List Subscribers

    Hey, Mama! One major benefit of leveraging collaborations for visibility and lead generation is getting more email list subscribers. While growing your email list is important as a mom in business, the focus should not be on growing your email list with as many people as possible. The reality is that more people on your email list doesn't mean more income. In today's episode, I'm breaking down why you shouldn't focus heavily on getting more email list subscribers and what you should prioritize instead to see a return from your collaborations.

    In this episode, you will learn:

    • The problem with prioritizing getting more email subscribers
    • What you should focus on when leveraging collaborations for visibility and lead generation


    Resources Mentioned in Today's Episode:

    • The Visibility Accelerator Private Podcast Waitlist
    • Convertkit - use my affiliate link to get a 14-day free trial (Since this is an affiliate link, that means I may earn a small commission on your purchase at no additional charge to you)
    • Join The Social Media Detox Club


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.


    For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode191/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    11 min
  • 190. How to Choose the Right Bundle Collaborations to Get in Front of More of Your Ideal Clients

    PS, The doors to The Social Media Detox Club are now open! Join us to increase your visibility, generate new quality leads monthly, and sell your offers without relying on social media: www.mamaturnedmompreneur.com/membership/

    Hey, Mama! Today I'm answering a question I got from one of the mamas in The Social Media Detox Club. She wanted to know how to choose the right bundle collaborations that will attract your dream clients. This is something that comes up a lot when deciding on which bundles to participate in. I'm breaking down what things you need to consider when looking for bundle collaborations and whether or not you should only participate in bundles that connect directly to your niche.

    In this episode, you will learn:

    • Should you only participate in bundle collaborations related to your niche
    • What you should consider before applying for a bundle
    • How to find the right bundle collaborations to attract your dream clients


    Resources Mentioned in Today's Episode:

    • Join The Social Media Detox Club to increase your visibility, generate new leads monthly, and sell your offers without relying on social media
    • Visibility Accelerator Private Podcast Waitlist


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.


    For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode190/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    14 min
  • 189. Why Confusing Visibility, Marketing, and Sales is Slowing Your Business Growth

    Hey, Mama! Are you confusing visibility, marketing, and sales? If you're not sure, today's episode is for you. Visibility, marketing, and sales are not the same thing, and when you fully understand the difference between the three, you are able to grow your business with ease. Each one plays an important role in your business, and all three are needed to build a profitable business. Listen to today's episode to learn the difference between the three and why you need to fully understand the purpose of each one to grow your business.

    In this episode, you will learn:

    • The difference between visibility, marketing, and sales
    • Why you need to understand the difference between the three


    Resources Mentioned in Today's Episode:

    • Visibility Accelerator Private Podcast Waitlist
    • Social Media Detox Club Waitlist
    • Moms Do Business Different Podcast hosted by Kay Hillman


    Ways I Can Serve You:

    • Podcast Audit
    • ​The Social Media Detox Club
    • ​VIP Podcast Launch


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders Membership
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.


    For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode189/


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    15 min
  • 188. When to Slow Down in Business and Embrace Stillness as a Mompreneur with Dr. Celia Varghese

    Hey, Mama! If you're an ambitious and driven mom in business like me, then most likely, that means you find it challenging to slow down in business and life. Often, it feels a lot easier to charge full speed ahead than stop and embrace the stillness. The reality is that we need to slow down both in our businesses and everyday life, especially during challenging seasons. In today's episode, I chat with Dr. Celia Varghese about knowing when and how to slow down in business. She shares so many great tips and strategies for embracing stillness and slowing down in hard seasons of life and business.

    In this episode, you will learn:

    • Dr. Celia's journey to becoming a mompreneur
    • Challenges she has faced as a mom in business
    • Why we need to slow down in business and life
    • Tips and strategies for slowing down in business


    Connect with Dr. Celia Varghese:

    • Website
    • Instagram: @mindsetcoachmd
    • Quiz: Freebie


    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

    

    For the full show notes, head to www.mamaturnedmompreneur.com/episode188/


    I want to hear from you! Have a question or an episode idea? Leave me a message and have your message played on the podcast! Leave a message here.


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    29 min
  • BONUS: How to Prioritize Self Care as a Mom Business Owner with Lisa Avila and Holl-lee Lawrence

    Hey, Mama! Today's episode is for you if you struggle to make time for self care. Self care as a mom business owner can feel next to impossible when you have so much on your plate. The reality is that you can't pour from an empty cup, so you have to find a way to incorporate self care into your daily routine. In today's bonus episode, you will hear from Lisa Avila and Holl-lee Lawrence about how to prioritize self care as a mom in business, why this is important, and so much more.

    Connect with Lisa & Holl-lee:

    • Lisa's Website
    • Holl-lee's Website

    Recommended Podcast + Business Tools:

    • Plug & Play Email Templates: Jenny Roth's Email Insiders
    • Podcast Hosting: Captivate (7-Day Free Trial)
    • Simplify your marketing through podcasting: Make Money Podcasting Audio Course
    • Create podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private Podcast
    • Email Marketing: Convertkit (14-Day Free Trial)
    • CRM: Dubsado (Save 20% on your first month or year)
    • Website Builder: Showit (30-Day Free Trial)
    • Host your community and sell your digital products: Podia


    Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.

    

    For the full show notes, head to https://mamaturnedmompreneur.com/self-care-as-a-mom-business-owner/


    I want to hear from you! Have a question or an episode idea? Leave me a message and have your message played on the podcast! Leave a message here.


    Connect with Andria:

    • Instagram: @mamaturnedmompreneur
    • Email: [email protected]
    • Website: www.mamaturnedmompreneur.com

    33 min

About Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs

From the publisher's feed

Andria Singletary is a podcast strategist for women entrepreneurs ready to start a podcast for their business or optimize their current podcast to get more clients.