Dr Jan Yager is our guest today.. her expert specialty? Book Promotion! With over 50 award-winning books to her credit, Dr Jan - educator, author, book publishing and promotion expert, frequent talk show guest, and professional speaker - generously shares her time to teach us all about book promotion. Every facet of book promotion is covered, replete (yes, replete), with real life examples. This podcast interview is jam-packed with practical information for your book marketing efforts presented at a fun, easy pace.

Promotion is as important as the book is being written. Dr. Jan Yager

One of my favorite parts of the interview is how Dr Jan explains that everything any author does to promote his/her book builds on itself and leads to more great promotion. It is a fascinating phenomenon of book marketing but you gotta start to get the ball rolling to see it in action.

Some of the book promotion topics we discuss in this episode:

** Why you need to think about book promotion while you are writing your book

** What NOT to do during a radio/TV/Podcast interview

** Why you need to consider Foreign Rights

** Dr Jan’s opinion on self-publishing (she has both traditionally and self-published books)

…And Much More

You can find Dr Jan Yager at her website. DrJanYager.com

Her latest memoir mentioned in the podcast: Looking Backward, Going Forward: Reflections on a Writer’s Life

I highly recommend Dr Jan’s book, How to Promote Your Book, A Practical Guide to Publicizing Your Own Title. It is the resource you need on your shelf as you market your book. It is filled with fabulous resources and laid out in an easy-to-understand way.

You may notice that my upcoming release (with Julie Murkette), Get Your Book Seen and Sold: The Essential Book Marketing and Publishing Guide (Sept 2023) is in the same genre and yet I am promoting Dr. Jan’s book. You bet I am. My goal is to provide YOU with the information you need to sell books. Both books will help you achieve that goal. Remember in your own book promotion to reach out to other authors in your genre. There is room for all of us. By helping readers, we are all elevated to a new level!

Thanks for listening and remember to share and subscribe to Get Your Book Seen and Sold at Claudine Wolk.Substack.com.

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