I have a quick question for you - are you awesome? Even if you might not think it yourself, our guest on this week’s episode of ScaleUp Radio does.

Lizzy Bernthal of Release Your Potential is passionate about making sure that everyone knows just how awesome they are, and not in some happy-clappy sort of way, but in a really practical useful kind of way that will stand you in really good stead in a crisis. Such as the crisis that we’re all living through right now.

Lizzy started the company after serving in the Army for several years, and it was towards the end of her time in the forces, and the ensuing corporate and nursing career that she realised that she had spent a large part of her time helping others to find their voice - and so she decided to qualify as a coach - and Release Your Potential was born.

Release Your Potential is unlike any other business that we’ve had on Scale Up Radio before, but many of the challenges she’s faced, the lessons that she’s learned and the practical advice that she has, will apply to your company, and your scale up journey - and possibly your own life away from your business.

During our conversation, we talked about:

 - The fact that company’s need to work from the Why outwards, rather than the What inwards.

 - The importance of developing a routine, and sticking to that routine.

 - Why you should always do the things that you don’t want to do, first.

 - How you should be thinking of your business identity during the lockdown - and whether or not you need to change it. Of course, we talked about 8 Ways To Reinvent A Business in our last episode.

Of course, we covered much more than that, but it really was an illuminating and fascinating conversation. I’m sure that you’ll get something from it.

Lizzy can be found here:  www.rypotential.co.uk

[email protected]

https://www.linkedin.com/in/lizzybernthal-resilience-specialist

https://www.facebook.com/lizzy.bernthal

Simon Sinek’s TED Talk “Know Your Why” - https://youtu.be/qp0HIF3SfI4

Eat That Frog by Brain Tracy - https://www.waterstones.com/book/eat-that-frog/brian-tracy/9781444765427

The Slight Edge by Jeff Olson - https://www.waterstones.com/book/slight-edge/jeff-olson/john-david-mann/9781626340466

I Am Enough by Marisa Peer - https://www.waterstones.com/book/i-am-enough/marisa-peer/9781916411005

Brene Brown - The Power of Vulnerability TED Talk - https://youtu.be/iCvmsMzlF7o

The 5 Second Rule by Mel Robbins - https://www.waterstones.com/book/the-5-second-rule/mel-robbins/9781682612385

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.