With a global pandemic going on, every step in the Sales Funnel counts. Subtle nuances in the process can make all the difference when it comes to landing your leads. Join me as I revisit episode 84, and we go through what it takes to create a Sales Funnel that works for your space.

Link to show notes here.

In this episode, Casey and I discuss:

- Current market trends such as health and safety protocols, virtual tours, digital memberships.

- Landlords  are quickly becoming more entrepreneurial in their approach to creative deal structures such as management agreements and hybrid leases. Some landlords are willing to assume more risk and provide more TI for a long-term commitment.

- Current opportunities: Second generation and “dark” space coming back to market - some with great build-outs, good deal terms, FFE included. Etc.

- Landlords are refinancing and looking to re-fill space with more TI and support for a coworking tenant.

- Potential pitfalls: Cash is King - lending markets are tight, and timing an opening to take advantage of 2021 demand.

Link to show notes here.

In this episode, Jamie Hodari and I discuss:

- How he and his next door neighbor and best friend growing up started a coworking brand that now has over 100 locations

- His perspective on their portfolio mix (gateway vs. non-gateway markets)

- His commitment to management agreements

- How he was totally wrong about whether or not they should locate in malls

- His prediction on when enterprises will start giving budgets for coworking space use

- His perspective on commodity flex space vs. serviced shared workspace

- What WORC is up to

- The challenge of being a CEO during a pandemic

- The unexpected flair in "get out of NYC" rental house

Link to show notes here.

Felicia Rubinstein, founder of HAYVN Coworking and Sonny Goodall, Co-Founder of Fireworks Coworking, just celebrated their one-year anniversary as coworking space operators.

They share their coworking stories, the members that they best serve, lessons learned, and why coworking has been such a rewarding part of their lives.

Link to show notes here.

Angela Garland shares how she runs a workspace + coffee bar, plays the role of property manager for her landlord, and launched a drive-through coffee trailer that went gangbusters during COVID.

Link to show notes here.

Kerri and her husband wanted to start a business and they wanted to make it a family affair. They roped in Faith and Johnny and opened their first Office Evolution Franchise in the Houston Energy Park on June 15, 2020.

They are leveraging their corporate super powers and their intensely aligned interests to build their community and fill their space.

Link to show notes here.

Have you wondered how a community manager fills his/her day or if you're keeping yours focused on the right things?

Your Communty Manager is the heart and soul of your business.

Typically they drive both sales (tours) and retention (community building).

They do some heavy lifting in your business.

They also do about 100 small things every day that keep your space humming and your members happy.

In this episode, we talk about the "hats" of a typical CM, and how they spend their days.

Link to show notes here.

In this episode, Mark and I Discuss:

- What does leadership mean?

- Who is a leader?

- What does it mean to lead?

- How do we lead through times of crisis when we feel like we are in early leadership stages?

- What are your favorite sources of leadership development and inspiration?

For the full show notes Click Here

In this episode, Mike and I Discuss:

- Global coworking space revenue vs. March 2020

- Global meeting room revenue vs. March 2020

- Creative approaches operators are taking to replace meeting room revenue

- Technology operators are using to create super simple and safe meeting room reservations

- High tech and low-tech ways to signal safety to members as       they come back to the space

For the full show notes Click Here

In this episode, Craig and I Discuss:

- The 2019 GWA Industry Benchmark Survey

- Overview of respondents and how that might impact the data (size, years in business)

- The value of benchmarking data for operators trying to get a sense of how to model out a coworking pro forma

- How might our view of this data be impacted by COVID-19?

- How might product mixes shift going forward vs. what we see in the survey results?

- Membership tenure by product type (coworking, dedicated desk, office)

- What the data says about marketing tactics and the relative effectiveness

For the full show notes Click Here