Today we are talking about how to hire, how to fire, and how to lead so you can actually scale like a CEO instead of doing everything yourself. We have on my client and founder of the skincare brand Silkenn, Ericka Nicole.

We break down:

• Why self-awareness is the foundation of smart hiring.
• Erica “hire fast, fire faster” rule and how 30/60/90 day trials protect both you and the hire.
• Exactly how she fires people respectfully—whether it’s missed KPIs or a culture misfit.
• The mindset shift from “we’re a family” to “we’re a team playing to win.”
• How to be a leader who actually listens, gives feedback clearly, and sets people up to win.

This episode is packed with real talk on leadership, hiring a team, firing with integrity, emotional intelligence, and building a culture that actually supports your coaching business growth. Perfect for business coaches ready to step into true CEO energy.

Connect with Ericka

Ericka Nicole
Founder of Silkenn – a pollution protection skincare brand rooted in microbiome science for city girls and anyone dealing with smog, pollution, and inflamed skin.
🎧 Host of Boss Babe Reset – a podcast for high-achieving women who want to build big without burning out.

• Follow Ericka on Instagram: @theerickanicole
• Listen to Boss Babe Reset on Apple Podcasts + Spotify
• Follow Silkenn on all platforms: @silkenn
• Learn about investing in Silkenn: wefunder.com/silkenn

This podcast was produced by Your Girl Media 

To learn more:

Email: [email protected]

Follow us on Insta: @yourgirlmedia 

If you’re ready to scale your coaching business, attract dream clients, and close more high ticket sales — I’m your girl.

Work with me: www.yourgirlmedia.com

Follow on Instagram: @yourgirlmedia

Join the conversation: DM me your biggest biz question or what topic you want next on the pod!

💌 Want access to my match-making program to match you with certified setters & closers? Check out: yourgirlmedia.com