Data analysis and the operational shifts that come along with it are changing the way direct selling companies are interacting with their customers and field. In this second installment of our series ‘Executive Perspectives’, we've taken snippets of various interviews and cut them together, sharing the perspectives of :

• James Rosseau, Chief Commercial Officer of LegalShield
• Jennifer Burn, Partner at Quesnays
• Lori Bush, Former CEO of Rodan & Fields
• Kris Shenk, CIO of Cabi Clothing