DirecTech Labs

In this episode, we interview Kevin Guest, CEO of USANA who gets personal and shares the things that have helped him become both an inspirational and successful business leader. We get a glimpse into how behavioral insights has become an important part of his routine to better communicate with his company's leaders who are driving stellar results.  We also get insights into how important positive customer and distributor relationships are for a brand, some personal experiences playing the guitar at the Grand Ole Opry and the unique experience that inspired authoring his new book: All The Right Reasons.

In this episode, DirecTech Labs interviews Paul Jarvis, COO of The Juice Plus+ and chairman of Seldia. Paul shares his thoughts on the future of the gig economy and the real role of a direct selling company. He also talks about initiatives taken by Seldia and DSA. Click to read or listen to the interview

Although pricing is the key to higher profits, setting the right price for a product or a service is often underestimated or left to chance, which leads to missed opportunities. As a remedy, sophisticated tools for pricing analytics & research have been developed, focusing on cost analysis, historical data and competitor's pricing.

Atenga Insights' founder Per Sjöfors was already an established pricing expert when he saw a gap in the industry. Combining world-class proprietary tools with deep market experience, he developed a ground-breaking method for predictive pricing which is fast, accurate and highly actionable. [source: Atenga.com]

He joins DirecTech Labs today to talk about his method to obtain the optimal price that will generate higher sales and profit.

With 20 years' experience, Ryan Napierski is a veteran of the direct selling industry. Since joining Nu Skin in 1995, Ryan has held multiple positions of influence including, most recently, president of global sales and operations. He has also served in multiple positions internationally including president of Nu Skin's North Asia region and president of Nu Skin Japan.

DirecTech Labs CEO Michel Bayan caught up with Ryan to ask him a few questions about innovation, business, regulations, competitors and more.

• James Rosseau, Chief Commercial Officer of LegalShield
• Jennifer Burn, Partner at Quesnays
• Lori Bush, Former CEO of Rodan & Fields
• Kris Shenk, CIO of Cabi Clothing

This is the first in a series of podcasts where we're aggregating multiple conversations with different world class direct selling executives around a single topic and this one is about technological unemployment, an idea that AI, automation and robotics are beginning to take away more jobs than they create.

This is a phenomenon that is transforming the future of how people work.

In this conversation you'll hear from:

• Traci Lynn, Founder & CEO of Traci Lynn Jewelry
• Al Bala, CEO of Mannatech
• Mark 'Bouncer' Schiro, Chariman of Stream Energy
• Jared Richards, Former President of Jamberry
• Kris Shenk, CIO of CAbi

We also cover:

• Growing up in an immigrant family
• The power of diversity in Corporate and the Field
• Application of agility and accountability
• Women in leadership positions
• Integrity and empowerment

LegalShield is a progressive example of what direct selling companies can be, James is the third executive of LegalShield to join The SourceDS podcast. In this episode, James shares a lot of his experience and how he got into direct selling, how They were able to improve LegalShield's member retention and how much value they give to data.  

Mona Ameli, President of OPTAVIA the direct selling arm of Medifast is a highly progressive executive, in this episode of The Source DS Podcast she shares her experience working in direct selling and the recent transition process they've had at OPTAVIA. 

The conversation with Mona covers these topics:

1- The ideas behind the brand transformation.

2- How using multi-channel model for their benefit.

3- Running the business and creating culture.

4- Importance of data.

5- And how to be a female executive.

Shama Hyder will be delivering a keynote at the 2017 US DSA Annual Meeting in Orlando.  Here in this episode of the SourceDS Podcast with Michel Bayan, they dive into many elements of the social strategy for direct selling including:   

-How do executives know if it's working?

-The benefits of targeting and remarketing

-Looking at the appropriate metrics

-The value of consistency