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So many small businesses have launched on Amazon. But did you know most customers discover new products in traditional brick-and-mortar stores? If you're looking to really grow your business, you might want to look beyond FBA.
Today, the guys are joined by Thrasio's VP of International & Wholesale, June Zheng. She sheds light on the nuanced differences between Amazon versus traditional retail channels, and what you need to work on to take your business from online only to in stores everywhere.
So many small businesses have launched on Amazon. But did you know most customers discover new products in traditional brick-and-mortar stores? If you're looking to really grow your business, you might want to look beyond FBA.
Today, the guys are joined by Thrasio's VP of International & Wholesale, June Zheng. She sheds light on the nuanced differences between Amazon versus traditional retail channels, and what you need to work on to take your business from online only to in stores everywhere.