Expansion with Desi Batista

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You have a dress in your closet you're never going to wear. You know which one.

You're saving it for a day that isn't coming. And you've been doing it for years.

In this episode, reinvention strategist Lee Forrester names what most women won't say out loud: the life you're living isn't the life you want, and you've made peace with it.

We cover:

Why women lose themselves in roles and don't notice until the roles end 

The "monkeys in your head" that talk you out of every new version of yourself 

The codependency hiding inside marriages that look healthy from the outside 

Why your closest friends sometimes resist your transformation, and what their silence is actually saying 

The exact reason women sabotage the life they say they want when it shows up 

What it takes to stop running your life based on the opinions of people who barely think about you

If you've been quietly asking yourself "is this it for me" and haven't let yourself answer, this conversation is for you.

Connect with Lee: 

Facebook: https://www.facebook.com/coachingbylee/ 

Book: Speak! A Guide to Unleashing Every Woman's Voice — https://amzn.to/49viwtC

LinkedIn: https://www.linkedin.com/in/coachingbylee/

Instagram: https://www.instagram.com/COACHINGBYLEE

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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What separates a six-figure earner from a seven-figure one isn't more strategy, more hustle, or a better offer. According to Molly Muret Sapp, it's the identity they're running on and most high achievers never stop long enough to look at it.

In this conversation, Molly and I get into the invisible ceiling that keeps brilliant, capable women stuck at the same number no matter how hard they work. We talk about the early experiences that quietly become your financial blueprint, why doing more is often the exact thing keeping you from earning more, and what it actually looks like to do the deeper identity work that moves the needle.

In this episode:

• Why your nervous system responds to growth as a threat and how that shows up in your revenue
• The difference in how six-figure and seven-figure earners spend their time (it's not what you think)
• How limiting beliefs formed in childhood are still making your business decisions today
• What identity work actually looks like in practice, beyond affirmations and journaling

If you've been doing everything right and still hitting the same ceiling, this episode is going to name what's been happening.

Connect with Molly Muret Sapp: 

LinkedIn: https://www.linkedin.com/in/mollysappcoaching/

Instagram: https://www.instagram.com/mollymuretsapp/

TikTok: https://www.tiktok.com/@molly.lee55

Facebook: https://www.facebook.com/molly.sapp/

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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The rules you grew up with are still running your business and they have nothing to do with your strategy, your mindset work, or how hard you're trying.

In this episode, I'm breaking down the invisible revenue ceiling that keeps high-achieving women stuck at the same income number no matter what they do. You'll learn exactly where these rules come from, how to spot them in real time, and three concrete ways to rewrite them so your income can finally move.

What you'll learn:

• Why inherited rules (not strategy) are the real source of income inconsistency
• How to identify the old sentences quietly running your business decisions
• How to catch yourself shrinking — and what to do in that moment
• How to build new evidence that rewires the rule at its root

If you've been doing the wealth mindset work but your revenue still feels inconsistent this is the conversation you've been missing.

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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You've changed the strategy. Hired coaches. Tried the new content angle. Why is the ceiling still there?

In this conversation with business mentor Jess Pinili, we get into why most women in service businesses stall at a specific revenue level, and why the fix is rarely strategic. Jess works with women scaling service businesses through both strategy and the subconscious work, and she's spent seven years figuring out what actually moves a stuck business forward.

We talk about:

• The morning Jess called her dad crying, refusing to go to work, and the question that flipped everything
• How she moved to Bali with $700 in savings and started the business she still runs today
• Why "capacity is your tolerance for change" is the reframe most women miss
• Why your revenue doubles and then mysteriously drops back to baseline
• Procrastination as emotional regulation, not laziness
• The 90-second move Jess uses when her brain is about to talk her out of a hard decision
• How to spot the difference between real resistance and not enough sleep
• Every new level has a new devil — the patterns that come back at $10K, $30K, and $100K months

———————————

ABOUT JESS PINILI

Jess is a business mentor for women scaling their service businesses. She combines strategy with subconscious and capacity work inside her membership, Woman Mastery HQ.

Connect with Jess Pinili

Website:  https://womanmasteryhq.com/
Instagram: https://www.instagram.com/jesspinili
TikTok: https://www.tiktok.com/@jesspinili
YouTube: https://www.youtube.com/@jesspinili

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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AI freed up your time. So why are you still stuck?

You've got four carousels in drafts. Twenty tasks from last week's schedule you haven't touched. A framework ready to launch that's still sitting there. But instead of shipping, you're in the chat asking AI to help you tweak something else.

The bottleneck isn't content creation. It's not systems. It's you.

In this episode, I'm breaking down how AI exposes where you're actually stuck, why you keep choosing optimization over execution, and what your identity has to do with it. Because the version of you that stays in the chat perfecting things forever isn't the version that makes money.

The one who ships does.

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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She did everything the experts told her to do. Four years later, her business had stalled and her marriage had ended.

Tanya Pluckrose thought she had a strategy problem. She didn't. She had an identity problem. In this episode, she breaks down why high-earning women in service-based businesses, coaching, and corporate roles stay stuck even after they've tried every coach, every course, and every content push.

We cover:

How to recognize when you're hitting an identity ceiling, not a strategy one The behaviors that look like ambition but are actually proving energy Why overgiving, people pleasing, and frantic content creation signal the same root problem The self-punishment loop that activates every time a metric disappoints Why 95% of your business decisions are happening subconsciously The process Tanya uses with clients to rewrite the identity that's capping their income What Bob Proctor taught her about self-image that changed everything

If you're a high-earning woman who has executed hard and still feels like you're running into the same ceiling, this conversation names what's happening and what actually has to shift.

Connect with Tanya Pluckrose:

🎥 YouTube: https://www.youtube.com/@tanyapluckrose
💼 LinkedIn: https://www.linkedin.com/in/tanyapluckrose/
👥 Facebook (The Success Mindset Lounge): https://www.facebook.com/groups/thesuccessmindsetlounge
🌐 Website: https://www.tanyapluckrose.com/

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

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Why does your income keep landing at the same number no matter what you try? Jeni Jonte went from physical therapist and Navy lieutenant commander to identity coach, and she kept hitting the same pattern in her own business: a little growth, then a pullback.

In this episode, Desi and Jeni explore why affirmations don't work when your nervous system rejects them, what your income thermostat is actually set to and who set it, and why the women who keep the money always shift the identity before the revenue shows up.

If you've been stuck at the same level and every strategy feels like throwing spaghetti at the wall, this one will change how you see the problem.

Connect with Jeni Jonte: 

Website: theinnerauthoritycollective.com 

LinkedIn: https://www.linkedin.com/in/jeni-jonte/

YouTube: https://www.youtube.com/@JeniJonte

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

Send us Fan Mail

You're stuck doing everything in your business. And you won't give that work to anyone else because part of you believes that work IS your value.

But here's what I'm seeing with the women who actually scale: they don't stop being excellent. They just stop being the one doing the work.

In this episode, I'm breaking down exactly why you're trapped—and what actually has to shift for you to get your freedom back.

Show Notes:

• How you get trapped doing everything
• The belief that's keeping you stuck
• What changes when women actually scale
• The one shift that matters

This episode is for women in service-based businesses making $15K-$50K/month who feel like they're doing it all and getting nowhere.

Ready to scale without losing yourself? 

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

Send us Fan Mail

Most of the women we know who feel stuck aren’t lazy, confused, or missing some magical productivity system. They’re high-achievers. They’re responsible. They’re doing the work. And yet their income, confidence, boundaries, or consistency keep snapping back to the same level. That’s why this conversation with self-help coach Melissa Bright lands so hard: the problem often isn’t strategy, it’s identity.

We get into the real-world labels that quietly run the show, like “I’m always going to struggle,” “I mess everything up,” or “I have to be perfect to be safe.” Melissa shares how grief, childhood conditioning, and a harsh inner critic shaped her self-worth and her money beliefs, and how those beliefs later recreated the same patterns in relationships and finances. From there, we unpack what she sees with high-achieving women: procrastination, overthinking, perfectionism, burnout, and self-sabotage that make no sense until you look at the self-image underneath.

A big theme is nervous system regulation. When you level up, your body can treat visibility, pricing, and responsibility like danger. Melissa explains how she learned to create safety with mindfulness, breathwork, and smaller steps that build evidence over time. We also talk pricing confidence, imposter syndrome, and the meanings we attach to outcomes, plus how to make a plan for the wobble moments so one “no” doesn’t send you back to your old identity.

If this conversation sparks something in you, subscribe, share it with a friend who’s been stuck, and leave a review so more women can find it. And if you’re doing everything right but can’t break past a certain level, DM the word stuck on LinkedIn.

Books mentioned:
Atomic Habits by James Clear - https://amzn.to/4dvefJD

Connect with Melissa Bright:
TikTok: https://www.tiktok.com/@itsmelthemindsetcoach
Instagram: https://www.instagram.com/melissabright_
Podcast: The Bright Side of Life https://www.thebrightsideoflifepodcast.com/episodes/

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista

Send us Fan Mail

 You probably know someone, maybe it's you,  who has everything it takes but keeps hitting the same wall. 

It's not a talent gap. It's not even a knowledge gap. It's something most success psychology conversations never actually get to: the invisible filter your subconscious runs to keep your life feeling familiar. 

In this episode, I get into why high achievers tend to feel off when things finally go right. Why you can work 80 hours a week for less than you made before and still convince yourself it's the brave move. And why the smarter you are, the harder it is to see any of this happening. 

I share what this looked like in my own life moving from accounting to real estate and hitting the same wall in a different room and what finally started to shift things. 

 Take the quiz at desibatista.com/quiz and find out exactly what's keeping you at your current level. 

Connect with Desi Batista: 

LinkedIn: https://www.linkedin.com/in/desibatista/ 

YouTube: https://www.youtube.com/@DesiBatista 

Instagram: https://www.instagram.com/iamdesibatista 

TikTok: https://www.tiktok.com/@iamdesibatista