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Writing not resonating with your audience?

Discover incredible tips for copy that sells and start connecting with customers on a deeper level.

In this podcast episode, gain invaluable insight from conversion expert Talia Wolf about how to use emotions in your marketing copy effectively. You'll learn:

• How to identify audience pain points and use them to create language for copy that really converts
• How to use emotion to sell to your audience (without being manipulative or sounding like a door-to-door salesman)
• Strategies for testing which copy connects with your audience the best

Emotional copy helps you form deep, memorable connections that engage with readers on a personal level. Understanding your audience's needs and emotions is key to writing copy that converts.

Chapters:

0:00 - Intro
6:30 - The Value Of Testing
10:00 - The Relationship Between Emotion & Data
13:21 - Avoiding Deception In Copy
15:40 - How To Create A Call To Action
21:15 - How To Leverage Relationships Through Copy (For More Conversions)
25:00 - Connecting With Analytical Minds Through Emotion
27:50 - The Future Of Emotional Copywriting
31:20 - How To Optimize Copy
39:15 - The Writing & Conversion Process
51:55 - Final Thoughts

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