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Expert Marketing Matters Season 2, Episode 19: The Pros and Cons of Personalization
In this episode of the Expert Marketing Matters podcast, your hosts, Chris Butler and Dave Mello, discuss the pros and cons of personalizing a website's content experience.
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Expert Marketing Matters is a production of Newfangled. We empower firms to generate ideal new business opportunities through creating and nurturing digital marketing systems and habits that have a measurable impact on their bottom line. In this bi-weekly podcast, we discuss a variety of topics surrounding digital marketing, including content and contact strategy, CRM, Marketing Automation, and user experience design.
Your hosts:
Chris Butler, COO, Newfangled
Dave Mello, Director of Technology, Newfangled
View all episodes
By Newfangled
4.6
1616 ratings
In this episode of the Expert Marketing Matters podcast, your hosts, Chris Butler and Dave Mello, discuss the pros and cons of personalizing a website's content experience.
* * *
Expert Marketing Matters is a production of Newfangled. We empower firms to generate ideal new business opportunities through creating and nurturing digital marketing systems and habits that have a measurable impact on their bottom line. In this bi-weekly podcast, we discuss a variety of topics surrounding digital marketing, including content and contact strategy, CRM, Marketing Automation, and user experience design.
Your hosts:
Chris Butler, COO, Newfangled
Dave Mello, Director of Technology, Newfangled