In this episode, we sit down with Jason Healey of Healey Brothers Auto Group and Justin Friend from Dealers United to unpack the live seminar they hosted at NADA: “Exploring 17 Battle-Tested Social Ads.”

Together, they break down real-world strategies and creative content that helped drive over 11,000 leads and keep average cost-per-sale under $200. From full-funnel ad planning to building an internal content team, and from hyper-targeted retargeting strategies to customer-first creative, this episode covers the exact approach that’s helped Healey Brothers stand out across multiple platforms.

Whether you’re a dealer, marketer, or curious listener, this is a behind-the-scenes look at what makes a modern automotive social media strategy work—and how you can apply it.