Get ready to turbocharge your learning with our guest, EdTech entrepreneur, and the CEO of Brainscape, Andrew Cohen. Prepare to be captivated as he enlightens us about his journey from economist to tech innovator and how his stint with the US government and World Bank sparked the idea for Brainscape. An ingenious tool that’s been hailed as "flashcards on steroids", Brainscape harnesses the power of cognitive science to optimize learning. Listen in as Andrew outlines the growth of his team, their ascent to profitability, and the unique features of Brainscape's interface.

Staying ahead in the EdTech space is no easy feat and we delve into the challenges that come with the terrain. Andrew opens up about the hurdles of outsourcing development teams and the crucial role of senior engineers in his venture. Hear firsthand about Brainscape's resurgence post-pandemic and the profound impact it has had on its users. Andrew also sheds light on their business model - a freemium subscription system catering largely to consumer users.

In our captivating chat, Andrew gives us a peek into what it takes to ensure retention and success in the EdTech sector. He enlightens us about the metrics used to measure Brainscape's accomplishments, and the art of crafting a product roadmap. For those of you with entrepreneurial aspirations in EdTech, Andrew has some valuable advice - take a cue from his approach of engaging with the target market to refine ideas. As we wrap up, Andrew invites you to connect with him and Brainscape across various platforms including Instagram, TikTok, LinkedIn, and Twitter. So, plug in and get set for a thrilling ride into the world of EdTech, the ups and downs of building a business, and the fascinating fusion of cognitive science and education.

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