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Ever wondered how the world of product development can be viewed through the lens of a physicist? How the future of AI will impact our existence? What a champion poker player has to say about quitting, and what we can learn about product development from an architect?
This week, we dive headfirst into those questions with four fascinating reads: 'Loonshots' by Safi Bahcall, 'AI 2041' by Kai Fu Lee and Chen Quifan, 'Quit' by Annie Duke, and 'How Big Things Get Done' by Bent Flyvbjerg and Dan Gardner.
These books have reshaped my perspective and I believe they hold interesting insights for you too. We’ll explore how these books apply to new product development projects and how they can help us do it better. I also share why I thought some were better together, read in pairs.
For those of you who love a good discussion, I'm inviting you to join my virtual book club where we can further unravel these intriguing books. Let me know if you're interested!
So, tune in for a conversation that promises to be as enlightening as it is engaging!
Visit the podcast blog.
Are your teams struggling with poor communication and rushed timelines? Is your product vision clouded by a lack of clarity? It's time to find your way through the confusion and build products that truly resonate with users.
Introducing "Pierce the Design Fog" by Dianna Deeney, the essential guide to turning abstract ideas into high-quality products. This book offers a proven playbook with practical frameworks and tools to help you foster team synergy, lead with vision, and ma
JOIN ME ON SUBSTACK Subscribe today.
GET THE BOOK Pierce the Design Fog
ABOUT DIANNA
Dianna Deeney is a quality advocate for product development with over 25 years of experience in manufacturing. She is president of Deeney Enterprises, LLC, which helps organizations and people improve engineering design.
By Dianna DeeneyEver wondered how the world of product development can be viewed through the lens of a physicist? How the future of AI will impact our existence? What a champion poker player has to say about quitting, and what we can learn about product development from an architect?
This week, we dive headfirst into those questions with four fascinating reads: 'Loonshots' by Safi Bahcall, 'AI 2041' by Kai Fu Lee and Chen Quifan, 'Quit' by Annie Duke, and 'How Big Things Get Done' by Bent Flyvbjerg and Dan Gardner.
These books have reshaped my perspective and I believe they hold interesting insights for you too. We’ll explore how these books apply to new product development projects and how they can help us do it better. I also share why I thought some were better together, read in pairs.
For those of you who love a good discussion, I'm inviting you to join my virtual book club where we can further unravel these intriguing books. Let me know if you're interested!
So, tune in for a conversation that promises to be as enlightening as it is engaging!
Visit the podcast blog.
Are your teams struggling with poor communication and rushed timelines? Is your product vision clouded by a lack of clarity? It's time to find your way through the confusion and build products that truly resonate with users.
Introducing "Pierce the Design Fog" by Dianna Deeney, the essential guide to turning abstract ideas into high-quality products. This book offers a proven playbook with practical frameworks and tools to help you foster team synergy, lead with vision, and ma
JOIN ME ON SUBSTACK Subscribe today.
GET THE BOOK Pierce the Design Fog
ABOUT DIANNA
Dianna Deeney is a quality advocate for product development with over 25 years of experience in manufacturing. She is president of Deeney Enterprises, LLC, which helps organizations and people improve engineering design.

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