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Discover the captivating world of Backbone Bourbon as we chat with co-owner Nolan Smith! Join us on this journey through the history of the brand, challenges faced in the bourbon industry, and the secret sauce behind their unique, award-winning flavors.

Dive into the art of blending and barrel finishing as Nolan shares his expertise in crafting a high-quality, barrel-strength product. From selecting the right barrels to minimal filtration, learn how Backbone Bourbon sets itself apart from the rest. Plus, get an exclusive look at their Anniversary Edition, praised by Whiskey Advocate! As we indulge in a whiskey tasting session, Nolan teaches us the best ways to enjoy Backbone Bourbon and highlights the importance of innovation in the bourbon world.

In this episode, we explore the fun and variety that bourbon offers to enthusiasts. Nolan shares his marketing strategy and why targeting bourbon groups is crucial for the brand. We also discuss whiskeys upcoming trip to South Africa, and how you can order Backbone Bourbon online. So, raise a glass with us and celebrate the captivating world of Backbone Bourbon with Nolan Smith and our fellow Scotchy Bourbon Boys!

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