Extreme Ownership: How US Navy SEALs Lead and Win by Jocko Willink and Leif Babin As leaders of SEAL Team Three’s Task Unit Bruiser, Jocko Willink and Leif Babin’s mission was to help US forces secure Ramadi, the most violent and dangerous battlefield in Iraq. In gripping, firsthand accounts of heroism, tragic loss, and hard-won victories, they learned that Extreme Ownership is the most important factor in whether a team succeeds or fails. Returning home from deployment, they instituted SEAL leadership training to pass on their harsh leadership lessons. After leaving the military, Willink and Babin launched the company Echelon Front to bring these same principles to the civilian world. Since 2010 Echelon Front has taught countless leaders in virtually every sector how to use Extreme Ownership to develop their own high-performance teams and effectively lead those teams to dominate their battlefields.  Read and listen to “Extreme Ownership” on Amazon! Listen to the “Jocko Podcast” Want more great books? Check out our MUST READ LIST! Extreme Ownership Notes: 0:00 – Intro to Extreme Ownership Navy SEALs Jocko Willink and Leif Babbin teach how the principle of Extreme Ownership has led their teams to victory, both on the battlefield in Iraq and in corporate AmericaIntended audience: Anyone who wants to eliminate excuses from their life and take themselves and their team to the next levelPurpose of the book: To change the way you think about Personal Responsibility 4:45 – How easy is the book to read? Fast read, thrilling, edge-of-your-seat war stories, valuable business applicationsPrint: 317 pages (6-8 hours)Audio: 9 hours 33 minutes 5:30 – Reviews and Significance 2,985 reviews, 4.8 stars#1 in Audible Military History#2 Kindle Business Teams#52 out of all Audible Books 7:00 – Bio of Jocko and Leif Jocko Willink Spent 20 years in the U.S. Navy SEAL Teams, starting as an enlisted SEAL and rising through the ranks to become a SEAL officer. Commander of SEAL Team Three’s Task Unit Bruiser during the battle of Ramadi. Task Unit Bruiser became the most highly decorated Special Operations Unit of the Iraq War. After Iraq, Jocko served as Officer-in-Charge of training for all West Coast SEAL Teams. During his career was awarded the Silver Star, the Bronze Star, and numerous other personal and unit awards. In 2010, retired from the Navy and launched Echelon Front where he teaches leadership principles across a wide-range of industries and fields. He runs one of the top-ranked leadership podcasts: https://jockopodcast.com/Jocko is also the author of the children’s book Way of the Warrior Kid and the New York Times bestseller Discipline Equals Freedom. Leif Babin A graduate of the U.S. Naval Academy, Leif served thirteen years in the Navy, including nine as a Navy SEAL. Babin was SEAL platoon commander in SEAL Team Three’s Task Unit Bruiser. In addition to his work in Iraq, Babin became the primary leadership instructor for all officers graduating from the SEAL training pipeline. He is the recipient of the Silver Star, two Bronze Stars, and a Purple Heart. In 2011, Leif left active duty and co-founded Echelon Front where he serves as leadership instructor, speaker, and executive coach. Babin’s editorials have been published in the Wall Street Journal and he has appeared on a variety of national television news shows, radio programs and podcasts. 9:30 – Major Themes of the Book 12 Principles divided into 3 Sections Victory from Within (principles 1-4)EXTREME OWNERSHIPNO BAD TEAMS, ONLY BAD LEADERSCLARITY AND BELIEFMANAGE EGOVictory in Combat (principles 5-8)COVER AND MOVE (TEAMWORK)KEEP THINGS SIMPLEPRIORITIZE AND EXECUTEDECENTRALIZED COMMANDSustaining Victory (principles 9-12)SOUND PLANNINGLEAD UP AND DOWN THE LINEBE DECISIVE AMIDS