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Facebook Introduces “things in common” Feature to Connect More Users
Welcome to "The Outwrite Podcast". This article is published on www.theoutwrite.com by Varun Singh Rajput.
Facebook as a company realizes that the revenue they have been a part of demands a large number of consumers with a high percentage of engagement.
That’s the reason, you’ll always see social media companies like Instagram, Facebook, LinkedIn or Twitter introducing new functionalities to attract new users and hold the existing ones. These companies are successfully doing it as most of us spend hours on Facebook every day checking friends’ photos, events, funny videos or debating on any political topic with some more friends who have nothing else to do rather than investing time on unproductive tasks.
As per Sproutsocial Facebook has 2 billion monthly active users, over 1 billion daily active users spending an average of 35 minutes, 317000 status updates, 400 new users signing up, 147000 photos uploaded, 54000 shared links and all this happen in every 60 seconds. No doubt why it has been the biggest attraction so far for companies to brand their products and reach to potential customers.
In the continuation, company is also testing new function “things in common” which will be visible to any public conversation you go through and see certain things highlighted next to any of the commenter’s name such as public Facebook group, location or same company but not connected on Facebook as friends.
“Knowing shared things in common helps people connect,” a Facebook spokeswoman said in a statement. “We’re testing adding a ‘things in common’ label that will appear above comments from people with who you’re not friends but you might have something in common with.”
For now, it’s a small test only visible in the United States on some random accounts.
It looks like the company is trying to help you to get more friends by showing common interests and give you a reason to engage with more users who don’t fall in your friend list.
Facebook has confirmed that the information which users have set to be shown to the public would fall under the “things in common” label. If you can’t see my workplace or group I am associated with, then you’ll not see all these values in a “things in common”. A social network company like Facebook needs to ensure that new users are joining the platform, and existing ones create good engagement – it’s essential in order to survive the market.
Such features could be a blessing for people who are having a hard time making friends on Facebook. According to me, “Things in common” will work as a spark to initiate conversations which gradually leads to having Facebook friends.
Thanks for your time, please share your valuable feedback & comments - our email address is: [email protected].
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By Varun Singh Rajput
5
66 ratings
Welcome to "The Outwrite Podcast". This article is published on www.theoutwrite.com by Varun Singh Rajput.
Facebook as a company realizes that the revenue they have been a part of demands a large number of consumers with a high percentage of engagement.
That’s the reason, you’ll always see social media companies like Instagram, Facebook, LinkedIn or Twitter introducing new functionalities to attract new users and hold the existing ones. These companies are successfully doing it as most of us spend hours on Facebook every day checking friends’ photos, events, funny videos or debating on any political topic with some more friends who have nothing else to do rather than investing time on unproductive tasks.
As per Sproutsocial Facebook has 2 billion monthly active users, over 1 billion daily active users spending an average of 35 minutes, 317000 status updates, 400 new users signing up, 147000 photos uploaded, 54000 shared links and all this happen in every 60 seconds. No doubt why it has been the biggest attraction so far for companies to brand their products and reach to potential customers.
In the continuation, company is also testing new function “things in common” which will be visible to any public conversation you go through and see certain things highlighted next to any of the commenter’s name such as public Facebook group, location or same company but not connected on Facebook as friends.
“Knowing shared things in common helps people connect,” a Facebook spokeswoman said in a statement. “We’re testing adding a ‘things in common’ label that will appear above comments from people with who you’re not friends but you might have something in common with.”
For now, it’s a small test only visible in the United States on some random accounts.
It looks like the company is trying to help you to get more friends by showing common interests and give you a reason to engage with more users who don’t fall in your friend list.
Facebook has confirmed that the information which users have set to be shown to the public would fall under the “things in common” label. If you can’t see my workplace or group I am associated with, then you’ll not see all these values in a “things in common”. A social network company like Facebook needs to ensure that new users are joining the platform, and existing ones create good engagement – it’s essential in order to survive the market.
Such features could be a blessing for people who are having a hard time making friends on Facebook. According to me, “Things in common” will work as a spark to initiate conversations which gradually leads to having Facebook friends.
Thanks for your time, please share your valuable feedback & comments - our email address is: [email protected].