You've heard about it, and maybe even started adding maxxing to the end of words like the rest of us, but how much do you really know about this viral self imrpovement trend?

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In the noughties the celebrity fitness & weight loss DVD industry made big money. Reality tv stars and soap opera actors swore that these workouts and diet plans helped them to lose mountains of weight in mere months. But what do these celebrities have to say now? Grace & Conor do a deep dive.

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Joe Wicks (The Body Coach) went from Youtube HIIT training videos & simple 'Lean in 15' recipes to sugar addiction, killer protein bars & ADHD diagnosis's. Grace & Conor discuss how when it comes to the Internet, health & business, balance doesn't pay the bills.

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Has diet culture come for our boys? Conor and Grace dive into the world of fads surrounding male fertility.

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Grace is getting personal in this episode discussing perfectionism & the All or Nothing mindset with Conor.

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Is ancestral living the real deal, or is it just a load of balls? Grace and Conor chow down on the Netflix documentary Untold: The Liver King, and raw dog the masculinity crisis.

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Forget Beatlemania, Protein Mania seems to be taking over the World. Is it a wellness trend or just another diet? Grace & Conor do a deep dive.

Article Links;

https://www.reuters.com/article/2015/08/06/us-health-supplements-men-idUSKCN0QB2B320150806/

https://www.vox.com/future-perfect/24049505/protein-intake-fiber-plant-based-vegetarian-vegan-meat

https://www.theguardian.com/news/2019/jan/04/protein-mania-the-rich-worlds-new-diet-obsession

https://www.theguardian.com/food/2021/sep/15/muscles-and-methane-how-protein-became-the-food-industrys-biggest-craze

https://www.nylon.com/beauty/tiktok-diet-culture-unhealthy-obsession-with-protein-animal-based

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Grace and Conor dig into their favourite movie of 2024 The Substance to discuss its themes of body image through the lens of Body Horror.

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Reality TV strikes again! Grace & Conor do a deep dive into the early naughties Channel 4 documentary show.

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Fat shaming starts at such a young age it sometimes feels like we're born with it. In this episode Conor and Grace explore some of the potential sources and dangers of fatphobia in childhood.

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