
Sign up to save your podcasts
Or


Everybody who runs a small business should be able to define what success looks like.
The reason many can’t get there is that they have vague ideas. They know roughly where they’d like to end up (make more money!), but they have little-to-no idea of how to get there.
Listening to a podcast the other day, I heard the speaker mention this simple formula: Consistency + Relevancy + Transparency = Success
Could it really be that simple? Is that all it takes to be successful in small business?
I’m still exploring this for myself, but I definitely have some thoughts on these ideas.
In our numbers-obsessed culture, there's a tendency to devalue the work that we do if we don't hit some arbitrary goal that we've defined as "success."
However, since our work has the potential to make an eternal impact but we don't have the ability to see that potential impact, we risk thinking God can't use us to accomplish great things.
A helpful way to combat this, I think, is with the so-called ripple effect. The concept is simple. A skipped stone hits the water in one spot, but the impact reverberates across the surface of the water in a beautiful pattern. It's one of those "little things" that has become normal to us, despite how awesome it is.
However, there's also a great lesson to learn in life, business, and ministry.
As wisdom would have it, you cannot be a good leader until you learn to be a good follower!
We've all heard the advice: You have to learn to follow before you can lead.
It may be cliché, but it's also true!
Why is that Starbucks can charge $3-$4 per cup for a beverage that most Americas were used to paying $.50 for, and that many more could drink nearly free at home?
Why does something just seem different about ordering Chicken Nuggets from Chick-Fil-A than from ordering them at Burger King?
Why can Apple charge thousands for a computer with less impressive hardware than other computers which cost only hundreds?
The chief answer is that each of these brands understands something about making and selling products: What you offer is not nearly as important as how you offer it.
Last week, we saw how an update to the way Instagram counts likes will change the game for marketers, most likely in a negative way.
I concluded with a plea: Don't put all of your eggs in the basket of a social media site or some other external platform. Rather, build a strong home base full of your content.
That home base will usually be in the form of your own website---ground you control.
What happens when ALL the rules change?
---
Want to pick my brain? Click here.
For the sake of my faith, my family, and my business, I have come to realize that certain very practical actions—right eating, regular exercise, adequate sleep, et cetera are vitally important and should not go ignored.
---
Want to pick my brain? Click here.
Money is a big deal in the Bible. And, many misunderstand the Bible's position towards money. What is it? Find out in this week's episode!
---
Want to pick my brain? Click here.
What action can you take right now—with what you already have—to move the needle?
---
Want to pick my brain? Click here.
From the publisher's feed