Fanalytics with Mike Lewis

Fanalytics with Mike Lewis

By FanalyticsSports
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Fanalytics with Mike Lewis episodes

  • MLB 2024 Review: Ohtani Judge Skenes and the White Sox

    00:00 Introduction to the Fanalytics Podcast

    00:08 The Cultural Significance of Baseball

    02:55 Current State of Major League Baseball

    04:28 Key Players to Watch in 2024

    04:58 Aaron Judge: The New York Yankee Star

    08:20 Shohei Otani: The Japanese Unicorn

    10:54 Paul Skenes: The Rising Star

    14:25 Analyzing Media Attention and Trends

    19:12 The Chicago White Sox: A Case Study in Futility

    24:21 Conclusion and Final Thoughts

    The Google Trends data is at fandomanalytics.com

    Get the Fanalytics book at https://www.amazon.com/Fandom-Analytics-Creating-Harnessing-Consumer/dp/3031659244

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    25 min
  • NFL QB Salaries and Dominant College Football Brands

    00:00 Introduction and Overview

    01:00 College Football Highlights

    03:06 The Big Ten and SEC Dominance

    06:27 NFL Week One Highlights

    07:40 The NFL Quarterback Market

    15:10 Pittsburgh Steelers' Unique Strategy

    20:37 Upcoming NFL and College Football Stories

    24:08 Conclusion and Sign-Off

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    25 min
  • Trump Fans love Musk and Brady, Kamala Fans like Rapinoe and Markle

    The Interplay of Politics and Sports: A Cultural Analysis | Fanalytics Podcast

    Join Mike Lewis, professor at Emory University, as he examines the intricate relationship between politics and sports in this Fanalytics podcast episode. Delve into the cultural segments of political ideologies and their impact on the 2024 election, exploring fandom data from the Next Generation Fandom Survey. Discover the cultural preferences of Donald Trump and Kamala Harris supporters, the influence of celebrities in politics, and the potential electoral sway of high-profile endorsements from figures like Taylor Swift and Elon Musk. For more in-depth analysis and data, visit www.fandomanalytics.com.

    00:00 Introduction to Fanalytics Podcast

    00:06 The Interplay Between Politics and Sports

    02:47 Cultural Segments and Political Ideologies

    05:19 Celebrity Influence in Politics

    09:51 Analyzing Celebrity Popularity Among Political Fans

    16:33 Do Celebrity Endorsements Matter?

    17:55 Taylor Swift's Potential Impact on Elections

    22:27 Conclusion and Further Resources

     

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    23 min
  • Olympics 2024 Recap: The Athletes and the Brands

    Analyzing the Paris 2024 Olympics: Success, Politics, and Future of Fandom

    In this episode of the Fanalytics podcast, Professor Mike Lewis from Emory University explores the impact and future of the Paris 2024 Olympics. Delving into the opening and closing ceremonies, viewership statistics, and memorable moments, Mike assesses whether the games were a success and how they fit into the evolving landscape of sports fandom. He highlights the mix of politics and sports, the creation of niche stars, and the contrast between leveraging well-known celebrities versus nurturing new Olympic legends. The episode also teases an upcoming discussion on political fandom and its cultural ramifications.

    00:00 Introduction to Fanalytics Podcast

    00:29 The Significance of the Olympics

    01:54 Analyzing the 2024 Paris Olympics

    05:21 Historical Context and Olympic Narratives

    09:03 Memorable Moments from the 2024 Games

    14:55 Key Takeaways from the Paris Olympics

    23:30 Conclusion and Upcoming Topics

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    27 min
  • NFL Fandom Rankings 2024: Part 2

    NFL Fandom Rankings 2024: Top and Bottom Teams Analyzed!

    Join Mike Lewis, a professor at Emory University, as he delves into the world of NFL fandoms in 2024 on the Fanalytics podcast. Discover where each NFL team stands in terms of fan engagement, attendance, social media following, and economic potential. Mike provides a detailed breakdown of teams ranked from the struggling to the elite, and analyzes what makes their fan bases tick. He also explores the methodologies used to gather and interpret the data, ensuring an insightful understanding of the cultural analytics behind NFL fandoms. Stay tuned for a fascinating look into the best and the worst fandoms in the NFL!

    00:00 Introduction to Fanalytics Podcast

    00:06 Overview of NFL Fandom Analysis

    00:47 Methodology Recap

    03:15 Quad 4: Teams Driven by Hope

    04:49 Quad 3: Transitional Teams

    06:43 Quad 2: Solid Performers

    25:04 Quad 1: NFL Royalty

    36:47 Final Thoughts and Conclusion

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    45 min
  • NFL Fandom Rankings 2024: Part 1 of 2

    Evaluating NFL Fandom: A Deep Dive into the Bottom Half of the Rankings

    In this episode of the Fanalytics podcast, Professor Mike Lewis from Emory University explores the intricate dynamics of NFL fandom. He discusses why assessing fan bases is crucial and outlines his analytical method. Using metrics like ticket prices, attendance, and social media following, Lewis ranks NFL teams from 32 to 17, highlighting the significant factors and historical narratives that influence each team's fan engagement. Key issues such as market size, income levels, historical success, and the presence of elite quarterbacks are examined to understand fandom outcomes. Teams like the Arizona Cardinals, LA Chargers, Washington Commanders, and more are discussed in detail, providing insights into why they rank as they do and what challenges they face in building stronger fanbases.

    00:00 Welcome to the Fanalytics Podcast

    00:35 The Importance of Evaluating NFL Fandom

    03:45 Analyzing NFL Teams: Methodology

    06:53 Fandom Outcomes and Market Potential

    15:11 Ranking NFL Teams: The Bottom Tier

    22:49 Tennessee Titans: A Legacy of Change

    23:29 Indianapolis Colts: A Tale of Two Cities

    25:22 Jacksonville Jaguars: Struggling for Identity

    27:18 LA Rams: Glitz, Glamour, and Challenges

    29:26 Detroit Lions: The Sleeping Giant

    31:02 Quad Four Summary: Lessons in Fandom

    32:22 Cincinnati Bengals: Rising from the Ashes

    34:24 Miami Dolphins: Legacy and Challenges

    36:25 Chicago Bears: A Legacy of Missed Opportunities

    38:38 Minnesota Vikings: Consistently Close

    40:01 New York Jets: The Eternal Underdogs

    41:29 Tampa Bay Buccaneers: Building a Legacy

    42:44 Atlanta Falcons: Rising in a Competitive Market

    44:07 Buffalo Bills: Passionate and Resilient

    46:37 Quad Three Summary: The Importance of Elite Quarterbacks

    47:39 Conclusion and What's Next

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    49 min
  • Political Fandom: Trump vs Harris 2024

    00:00 Introduction to Political Fandom

    00:11 The Role of Narratives in Politics

    00:33 Current Political Landscape: Trump vs. Harris

    00:41 Understanding Political Fandom Metrics

    03:06 Impact of Negative Advertising

    05:21 Historical Context of Political Fandom

    07:35 Fandom Trends Across Demographics

    10:37 Gender and Political Fandom

    13:24 Generational Perspectives on Candidates

    15:16 Racial Dynamics in Political Fandom

    17:03 Cultural Segments: Swifties vs. Baseball Fans

    20:00 Summary and Predictions for 2024 Election

    26:27 Conclusion and Further Resources

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    28 min
  • Hawk Tuah Fandom: A 2024 American Brand

    00:00 Introduction to Haley Welch and the Hock Tua Phenomenon

    01:21 Media Coverage: Barstool Sports and Rolling Stone

    08:04 The Cultural Significance of Haley Welch

    08:39 Economic Impact and Brand Potential

    13:26 Fandom Dynamics and Cultural Relevance

    18:31 Conclusion and Final Thoughts

     

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    23 min
  • Olympics Future Fandom

    In this episode of the Fanalytics podcast, the focus is on examining the future of Olympic fandom, particularly in light of the upcoming Paris Olympic Games. The episode is divided into three parts: the foundational strength of Olympic fandom, an analysis of fandom using the WILD framework, and the impact of demographics, technology, and marketing on the future of Olympic fandom. Key highlights include the historical paradox of Olympic viewership, the strong national identification that fuels fandom, and the challenges posed by the fragmented media landscape and changing demographics. The episode emphasizes the need for ongoing narrative storytelling and innovative marketing to sustain and grow Olympic fandom.

     

    00:00 Introduction to the Fanalytics Podcast

    00:54 Structure of the Episode

    01:58 Foundations of Olympic Fandom

    02:09 The Paradox of Olympic Viewership

    03:21 Historical Context and Media Evolution

    06:52 Olympic Stories and Cultural Significance

     

    11:45 Dimensions of Fandom: The WILD Framework

    15:26 Influences on Olympic Fandom

    19:30 Lifecycle of Olympic Fandom

    21:28 Display of Olympic Fandom

    23:09 Summarizing Olympic Fandom

     

    24:05 Future of Olympic Fandom: Key Forces

    25:01 Distribution and Interaction with Cultural Content

    25:06 The Role of Marketing in Cultural Institutions

    26:02 Demographics: The First Main Factor

    26:30 Impact of Migration on National Identity and Fandom

    28:30 Generational Shifts in Olympic Fandom

    30:49 Gender Differences in Olympic Fandom

    32:28 Technology's Influence on the Olympics

    36:35 Marketing: The Wild Card

    43:26 The Future of Olympic Fandom

    48:21 Conclusion and Final Thoughts

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    49 min
  • RERUN: The NIL Marketplace with Drew Butler

    We are still taking a short break from our usual publishing schedule for new episodes this summer. But to keep you entertained, we've handpicked some of our best episodes for you to listen to during the break


    Icon Source EVP and former NFL punter Drew Butler joins the show to discuss empowering student-athletes with a platform to capitalize on their name, image, and likeness. 

    This episode features discussion of how NIL works, how NIL presents opportunities for student athletes beyond their playing days, and how student athletes can benefit brands on the local and national level.

    Follow along at: https://www.fandomanalytics.com

    Check out the latest news on the podcast here: https://linktr.ee/fanalyticspodcast

    Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

     

    Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

     

    And make sure to follow us on social! 

    Instagram: @fanalyticsmikelewis

    Twitter: @fanalyticsmike

    YouTube: @fanalyticsmike

    TikTok: @fanalyticspodcast

    38 min

About Fanalytics with Mike Lewis

From the publisher's feed

Emory University Marketing Professor Mike Lewis weighs in on sports analytics — the business side and the on-field side. What makes us different? An academic perspective. This podcast is going to be…