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Podcast #60 gets to the bottom of "How Long Should it Take To Turn a Profit.?"

Jerry takes a minute to talks about why Your Farm & Your Flowers will result in YOUR Profit, using data from surveys that he has posted on Instagram. These surveys are a good peek inside what's REALLY happening on flower farms. Lots of FarmerHat labor hours, mediocre sales across the board, and price-points that don't support legitimate profitabilty.

We have a responsiblity to take ownership of how we run the FarmerFlorist segment of the Floral Industry.

If we don't....why even bother being in the flower world?