What does it take to understand and protect farm data in today’s digital agriculture era?

Host Laura Gentry, Director of Water Quality Science at the Illinois Corn Growers Association, sits down with Todd Janzen, agricultural lawyer and founder of Janzen Schroeder Agricultural Law and Ag Data Transparent @janzenaglaw4755, to break down how farm data is collected, used, and protected across modern agriculture.

The conversation explores how ag data has evolved over the past decade, from yield benchmarking to today’s focus on traceability, AI, and smarter decision-making. Todd also explains why ag contracts matter and how Ag Data Transparent helps farmers quickly understand what they’re signing without digging through long legal documents.

Key Takeaways:
0:00 – Introduction: Farm Data in Modern Agriculture
2:45 – Farm Data: From Benchmarking to AI
4:18 – Privacy concerns in ag data (then vs now)
5:03 – Who owns farm data vs who can use it
5:47 – What Ag Data Transparent is and why it exists
7:20 – How Certification Works for Companies
8:59 – Inside Certified Ag Tech Companies
11:13 –The Value of Transparency in Ag Contracts
14:33 –Todd’s background in agriculture
17:12 – Not To Be Corny
18:14 – Wrapping up

Find more: Janzen Shroeder Ag Law: https://www.aglaw.us/todd-janzen

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