Fat Stacks Blog - a Podcast About Blogging and Email Newsletters

Each month I have limited time and money for my niche sites. How do I go about deciding how much to spend on each niche site I own. How do I decide how much time to put into each site? These are difficult decisions to make. Here I set out 15 ways to approach allocating resources across multiple niche sites.

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Here's food for thought. A Fatstacks forum member posted this morning that 10% of his articles generate 90% of his ad revenue. His top 3 articles produce 50% of revenue. Talk about the 80/20 principle hard at work. I was curious just how much the 80/20 revenue principle was in effect with a couple of my sites.

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Recently a copyright trolling outfit emailed me demanding $44,000 USD for infringing copyright by publishing a variety of images. Here's what I did to defend the claim and end up only paying $600. I was sloppy which resulted in paying $600. Learn how I could have avoided that as well. All in all, not a bad outcome from what looked like a terrible situation.

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Have you ever worked so hard on your blog that you can't think straight? Many have. I have. It's burnout. I don't like it. It's not good for running a business. I avoid it now and do a good job avoiding it using these methods.

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I have launched sites that looking back were a terrible idea. Many of them. I've tried nearly every shortcut imaginable. I've crashed and burned so many blogs I've lost count. Here's a retelling of 9 spectacular blogging failures.

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Yes, there are 11 types of blogs you can run. I'm not talking about niche options, but instead different types based on audience and style options. Choosing a type is an important starting point when launching a blog. Get all the details here.

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Fun podcast episode using sports and music to illustrate how and why big, competitive niches are worth jumping into.  Daunting?  Maybe, but should not be overlookes.

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Here's a detailed breakdown of the 7 niche sites and blogs I feature in the Fat Stacks income reports.

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Find out some big developments with my niche sites plus the reason behind a significant increase in ad revenue.  I also invested quite a bit more than recent months in content.

I also discuss a new game plan for two niche sites that I'm kicking off right now and will deploy throughout 2020 which is a strategic response to losing 15% of my traffic to my biggest niche site from the November 2019 Google update.

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A Fat Stacks reader emailed me after publishing November 2019 income report the following:

Hi Jon,

The kind of stuff we really need to know is how you got to this level. Like how you started. What did it take to finally build momentum where you made enough monthly to sustain yourself. How much time on average per week. The sacrifices you made. How many articles published were written vs bought. Stuff like that would be really helpful!

Maybe you already have something like that published?

Thanks for all your valuable content!

I thought it a great question and would make for an excellent episode. 

This episode steps you through my timeline of events of my online publishing career - how I got started to present-day.

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