The Director's Playbook

FD Talks 25: Breaking Down 5 Key Findings from a Recent Consumer Study


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You’ve likely heard that cremation rates are at an all-time high. But did you know that in the last decade, family preference for cremation has only risen 2.3%? Host Rob Davidson sits down with Josh McQueen, Vice President of Marketing & Product at Directors Investment Group (DIG), to uncover 5 crucial findings about funeral consumers and their preferences, based on a recent study done by McKee Wallwork + Co. and DIG.
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The Director's PlaybookBy Funeral Directors Life

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