In this episode of The Win-Win Effect™ Podcast, Host Chris Ross and Co-Host, Wes Baiz explore highly effective ways to use FEAR for the BUYERS benefit ethically. If you want to excel in sales, you need to learn how to ethically use FEAR as an advantage with your BUYERS and, most importantly, How not to spark FEAR with your BUYERS. Gaining more knowledge and understanding how to learn this approach will not only help you win more sales but will also help you build a life-long relationship with your clients. ==== > SHARE THIS EPISODE WITH A FRIEND ==== > https://linktr.ee/TheWinWinEffect