In this episode, Emma and Hilary talk about why building an online audience is so important for your business growth, whether you're just starting out or an established online entrepreneur, and talk about different ways you can build an audience. 

From how many social media platforms you should ideally be on and the importance of consistency to other, often forgotten about ways you can grow your audiences, like your website, SEO and Pinterest.

The conversation also brings in what building your audience really means, the difference between having followers and building relationships so you can actually make sales, the importance of having/building an email list and briefly touches on repurposing content.

Episode Highlights:

{1.23} Should you go all-in on one social media platform

{2.50} It’s not just about the followers

{4.44} The importance of an email list

{6.18} A bit about sliding into your DMs

{8.44) The importance of websites, Pinterest and SEO in growing your audience

{12.43} All about consistency

{15.29} Repurposing

Links from the show:

Join the conversation over in our Fearless and Fabulous Entrepreneurs Podcast Community

Hilary Thomson: hilarythomson.com || Follow on: Instagram and Facebook

Emma Davis: emmadavisuk.com || Follow on: Instagram and Facebook

In this episode, Emma and Hilary talk about the importance of investing in your business, what they've invested in and why they think it's important.

From email automation systems and the software/tech they can't do without, to what they would do differently if starting out now and when to outsource.

Episode Highlights:

{1.13} Can you get everything for free?

{2.49} The difference between a bricks and mortar business and an online business

{4.07} Business investment essentials

{4.30} Should I invest in a business coach?

{6.52) Should you invest in courses, memberships, programmes?

{10.59} The importance of investing in software in your business

{18.26} Outsourcing and investment to focus on your zone of genius

Links from the show:

Join the conversation over in our Fearless and Fabulous Entrepreneurs Podcast Community

Hilary Thomson: hilarythomson.com || Follow on: Instagram and Facebook

Emma Davis: emmadavisuk.com || Follow on: Instagram and Facebook

Do you need a website?

Should you build an email list?

What social media channels should you be on?

How do you build an audience? 

All common questions asked by business owners who are new to the world of online business and marketing and in this episode we talk about what you need and don’t need when starting out as an online entrepreneur.

Along with our experiences, what we've invested in and the mistakes we've made investing in courses and the next shiny object. 

We look at the psychology of buying online, building your online audience and the importance of content when you are starting out as an online entrepreneur.

Episode highlights:

{1.19} Do you need a website?

{4.34} Can you get started with social media only?

{7.14} How important is an email list?

{9.52} Money I have invested in: Challenges, courses etc

{13.38) Building your audience

{15:08} The importance of content

Links from the show:

Join the conversation over in our Fearless and Fabulous Entrepreneurs Podcast Community

Hilary Thomson: hilarythomson.com || Follow on: Instagram and Facebook

Emma Davis: emmadavisuk.com || Follow on: Instagram and Facebook

In this first episode, we (Emma and Hilary) introduce ourselves and our brand new podcast called Fearless and Fabulous Entrepreneurs.

We’re really excited to be bringing you this new podcast as it’s something we’ve both been wanting to do for quite a while now.

In this episode you’re going to hear all about how both of us started in business, the reason we set up our current businesses, some of the mistakes we’ve made and lessons we’ve learned along the way and how we keep motivated and accountable in business.

You’ll also find out why we set up the podcast, what it’s all about and what you can expect to hear from us moving forward... we'd love it if you'd join us.



Episode highlights:

{0.27} Emma Davis 

{2:03} Hilary Thomson

{4:27} Being a business coach

{11.20} Motivation in your business

{13.13} Accountability in your business

{17.39} Why we created the podcast

Links from the show:

Join the conversation over in our Fearless and Fabulous Entrepreneurs Podcast Community

Hilary Thomson: hilarythomson.com || Follow on: Instagram and Facebook

Emma Davis: emmadavisuk.com || Follow on: Instagram and Facebook

Have you ever wondered if you're cut out for this whole online business thing? Doubted your experience, skills and knowledge? Like you're going to be exposed as a fraud?

You're not alone.

Hello imposter syndrome... a feeling that rears its ugly head even in the most successful, high achieving business owners.

And it's even more prevalent in the online space.

In this episode we talk about what imposter syndrome is, how we've both learned to deal with it and some useful insights into how to reframe your thoughts when you feel like an imposter.

We talk about the online world and how noisy and busy it can be and what you can do to reduce the overwhelm and comparisonitis online to help your business thrive.

Episode highlights:

{2.51} What imposter syndrome is

{8.31} What to do about imposter syndrome

{10.32 } How it manifests itself in the online space

{15.21} Mindset

{17.41} How to overcome imposter syndrome

{20.00} Accepting compliments

Links from the show:

Join the conversation over in our Fearless and Fabulous Entrepreneurs Podcast Community

Hilary Thomson: hilarythomson.com || Follow on: Instagram and Facebook

Emma Davis: emmadavisuk.com || Follow on: Instagram and Facebook

Trailer for the Fearless and Fabulous Entrepreneurs podcast coming to your favourite podcast platform in January 2021.

Subscribe today!