Fearless Practitioners

How can we lean into those changes rather than run from them? It is definitely easier said than done.

As a provider, we see our clients lean into change daily and grow daily, yet why can this be so hard for ourselves?

In today’s show, I chat with Wendy Jo Peterson about her career and how she leaned into change to build her best business.

Wendy Jo Peterson is a culinary trained registered dietitian nutritionist. She's been practicing as a dietitian for over 20 years and has been teaching culinary arts since 2003. In 2012, her career turned more toward professional speaking and writing, from television appearances to speaking around the globe. She has since published 7 books and has written for many magazine publications. Professionally today she works mostly on recipe development, collaborating with culinary-focused brands, writing, speaking, and consulting in the realm of nutrition.

• Allowing life to be the driver of our career
• Don’t resist change
• Ask for your worth
• Build up relationships to build up your dream job

• Website
• Instagram
• Facebook
• Twitter

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! Subscribe to Fearless Practitioners! Be sure you are subscribed to this podcast to automatically receive your episodes!!!

Go to Programs and see what you need to become a Fearless Practitioner TODAY!!

Connect with me on your fav social platform: * Instagram: https://www.instagram.com/adrienpaczosa/ * Facebook: https://www.facebook.com/adrien.paczosa/ * YouTube: https://www.youtube.com/user/Apaczosa

Hey! Send me a message and tell me what you think about the show! Use the Hashtag #FearlessPractitioner so I know you’re a friend! XOXO Adrien

Sign up for my weekly newsletter and you'll get FREE tips on how to live a ridiculously amazing fun-filled life!

Get episode show notes here: https://fearlesspractitioners.com/fearless-podcast/

Do you sometimes hold yourself back for fear of judgment or getting it wrong?

We are going to talk about fear of failure and how it hijacks your opportunities and holds you back from amazing possibilities.

• What is normal fear of failure
• When fear of failure really becomes a problem
• The importance of just trying

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Instagram
• Facebook
• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! Subscribe to Fearless Practitioners! Be sure you are subscribed to this podcast to automatically receive your episodes!!!

Go to Programs and see what you need to become a Fearless Practitioner TODAY!!

Connect with me on your fav social platform: * Instagram: https://www.instagram.com/adrienpaczosa/ * Facebook: https://www.facebook.com/adrien.paczosa/ * YouTube: https://www.youtube.com/user/Apaczosa

Hey! Send me a message and tell me what you think about the show! Use the Hashtag #FearlessPractitioner so I know you’re a friend! XOXO Adrien

Sign up for my weekly newsletter and you'll get FREE tips on how to live a ridiculously amazing fun-filled life!

Get episode show notes here: https://fearlesspractitioners.com/fearless-podcast/

Getting clients for your private practice should not mean spending all day on social media. When you connect the 4 pillars of marketing a practice, you will spend less time marketing, attract more clients, and still have time left in the day to enjoy your life! Bring back the JOY to having your own business!

In today’s session, I chat with Kathy Colaiacovo, Pepper It Marketing, as she shares the secret to marketing a private practice that helps you simplify and streamline your activities..

Kathy Colaiacovo is a Marketing Strategist and Coach for Dietitians and Practice Owners. She has worked with hundreds of dietitians and practitioners 1-1 in the last 13 years and more in her membership and programs, helping them optimize their marketing to bring in more website traffic, leads, and clients. Clients who work with her learn a system of marketing that takes less time and gets more results. Results for the long-term, no matter what social media trend of the day is happening.

Kathy is the secret weapon to our success for iLiveWell Nutrition. She is why we went from being random and not getting results with our marketing and it being a huge waste of time, to being strategic and having a system to marketing that works. It helped grow the practice to add more dietitians and more than double our revenue. We get daily requests from new clients looking to work with the team, and it's not because I am dancing and posting all day on social media. Her systems work!

• 4 Pillars of Marketing a Practice
• How you can repurpose your content to save time
• Mistakes practitioners make with their lead magnets
• How you can spend just 15 minutes a day on social media

• Free Marketing Training for Dietitians and Practice Owners (April 20th or April 21st) - NOTE: These dates have been updated from the information in the podcast.
• Free Streamline Your Marketing Guide
• Free Marketing Stats Template
• Connect with Kathy on Instagram
• Website

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

In this episode, I share with you how I take time every February, not planned, to look back at my goals I set for the year and truly make sure they are what is best for the practice, me and my life. It's good to pause and reassess your goals.

I also will offer tips on how you can commit to getting the type of rest that fuels you toward greater fulfillment in life and business.

• How to check in with your goals
• Doing work doesn’t mean to hustle
  • Being an owner is not always about working all the time - how I learned this
  • The work of resting and self-care - how to add this to your life
  • This balance is VERY hard for owners because we enjoy the work we enjoy feeling productive
• How rest and self-care allows you to be a better owner

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Instagram
• Facebook
• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

You will want to grab a note pad because Caroline Susie breaks it down on who to talk to, when to talk to them, and the steps you need to actually make corporate wellness a reality for your practice.

In today’s session, I chat with Caroline Susie about the exact steps you need to take to begin your path into corporate wellness.

Caroline is an award-winning registered, licensed dietitian with 16 years experience focusing on adult weight management. She loves calling out BS in nutrition pop science and likes to keep things REAL. She refuse to sacrifice her quality of life and am known for being a “carb crusader.” On that note, pass the Napa Valley cab please!

When she's not helping her clients or addressing population health needs with employers, you can find her bellied up at the bar of the newest restaurant in Dallas, hence her tag line, “dietitian by day, foodie by night!” No food is off limits here. She is a fitness enthusiast who loves all things food and wine. Her and her hubby have a 1-year-old daughter and also 3 perfect dogs (one Lab and two Jack Russell terriers).

Caroline has presented at these companies and organizations: Methodist Health System, Trinity Industries, Schneider Electric, National Charity League, Alpha Phi Luncheons, The Widows Journey, Celanese, Orix, Texas Academy of Nutrition and Dietetics, Oklahoma Academy of Nutrition and Dietetics, and Nutrition Entrepreneurs DPG.

• Clean up our LinkedIn and connect with me and Caroline
• Understand the key people at the companies you want to connect with
• Learn about their companies benefits and all the lingo
• Never be afraid to make new friends

• Website
• Instagram
• LinkedIn

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

This has been a hot topic in our office for years. It seems natural that we need to see clients more than one session to actually affect behavior change, yet so many clients feel they only need one session. So how do we bridge that gap?

In this Fearless Practitioners podcast, I want to share with you how to create a more conducive environment in your session for continuous care.

• Creating an atmosphere of continuous care
• Making a connection
• Learning to slow down
• Molly Kellogg

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Instagram
• Facebook
• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

If your hand is not raised, I’m impressed.

I am so excited for our guest, Gordon Van Wechel, because you are going to walk away with some very clear and easy steps to add into your practice today. You are going to learn about the basic marketing things to start with and then when you are ready, how to hire and evaluate a firm to take over your marketing.

For more than 17 years, Gordon has been helping hundreds of small to medium size businesses and professional practices develop marketing and business growth plans that have brought millions of dollars in added revenue. This has been accomplished through his agency, The Alchemy Consulting Group.

In 1995, he began partnering with several NGOs to teach microenterprise principles to people in underdeveloped nations. This work has taken him to more than 50 countries resulting in the launch of more than 1000 businesses, 27 schools and many community development programs. He continues to be active in this work today.

An enduring lesson from these experiences is the importance of business growth that is both consistent and predictable. Today’s professional practice owners must be aware of market trends and be able to pivot quickly towards new opportunities in order to survive.

In addition to focusing on growth, Gordon also works with owners to enhance the value of their practice. He believes that even if selling the practice isn’t a goal, every professional should analyze their business as if they were a buyer.

Gordon strongly believes that small to medium sized businesses are the engine that drives the economy. By helping owners and growing their companies, we help our communities and nation.

• Basic Marketing you can start today
• How to drive traffic to your website to get more clients
• Why leading with your benefits on your website matter

• Website
• Website #2
• Free Book: Power Strategies for Growing Your Business: Core 5 Marketing

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Are no shows and late cancellations getting you frustrated and making you feel like you will never hit your goals as a private practice owner? You are not alone and, honestly, it is pretty normal to have a fair amount of no shows in a week. Yet, how can we cut this down and how can we truly make sure we are meeting our clients needs?

In this Fearless Practitioners podcast, I share what it means to our practice when we have a lot of no shows, how to determine your no show rate, and how to cut down on them.

• What it means to our practice when we have a lot of no shows
• How to determine your no show rate
  • What’s normal - 2-3 per week
  • There are a bunch of reports in all the ERHs to find this
    • Once you have a benchmark, see if you can cut this down
• How to cut down on no show rates
  • Send reminders
  • Check in between sessions
  • Build rapport

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Instagram
• Facebook
• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Have you felt like there has been something missing in your dietetic education once you are out in the world seeing clients? I know I had, and not to discredit the education, there is just so much we need to know.

In today’s session, I chat with Megan Kniskern about this missing link and what we need to be doing to make some changes.

For over a decade, Megan has been working in the field of eating disorders and nutrition education. She has seen and worked with all sorts of food challenges including - vegans, vegetarians, food allergies, GI distress, substance use disorders, very low body weight, bariatrics - Working with clients, families, and colleagues has been her greatest education and solidified her passion for the field of mental health nutrition; working alongside those who are overcoming, surviving and fighting to have a better relationship with food and their body.

Changes in her personal life, the birth of her second son, led her on an unexpected career shift, as she stepped out of the clinical and treatment settings and into the role of lecturer at Arizona State University. All of her courses include mental health nutrition education, having spent seven years collaborating with intradisciplinary professionals while in leadership roles with Behavioral Health Nutrition (BHN) and the International Federation of Eating Disorder Dietitians (IFEDD). Traveling all over the country, presenting at conferences, to professionals, students, and the public on the critical need to understand eating disorder risks and mental health education. Megan's career doesn't often feel like "work", as she continues to be inspired to speak up about the toll that “diet culture”, trauma and un-supported mental health struggles can have on our lives.

• The missing link from our education to seeing clients
• How to build rapport with clients
• How to counsel patients with mental health issues

• Website
• Instagram
• Facebook
• Deepen Your Perspectives Course

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

We have talked about how to be an amazing business owner and how to truly build up your practice, and yet, this got me thinking about what if you have all the technical things in place and yet you still stink as a provider?

I want us to have a fun conversation about what makes a truly great clinician and if you've got what it takes to be a great RD.

• Top AirBNB Article
• How to build up your clinical skills
• What makes a good clinician

We Empower individuals to optimize their unique healthy body plan through food and nutrition, and provide access to Registered Dietitians for all who seek qualified nutrition professionals.

We provide every client with a unique plan that is based on their specific needs. Our practice is based on a positive and supportive approach to helping clients live a healthy life. Our sole objective is to improve our clients’ overall wellness… to look and feel their best from the inside out.

We believe a team's strength is in its people. Join us and make an impact. Click here to learn more about our openings.

• Instagram
• Facebook
• Marketing Wednesdays Action Steps
• Driven Goal Planner
• What is my Next Step as a Practitioner - Take the Quiz
• Foundations of Private Practice
• Building Your Dream Practice
• Apply for Business Coaching
• Resources for Your Practice
• Schedule Your FREE 15 Min Fearless Steps Call
• Connect with Adrien on Instagram and Facebook
• Private Practice Paperwork Templates

Click here to subscribe to iTunes! I add new episodes every week and if you're not subscribed, there's a good chance you'll miss out on those.

I would be really grateful if you left me a review over on iTunes, too. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!