AI is everywhere in media – but are we using it to actually understand audiences or just flooding the internet with more content? In this FEED Forum episode, Neal Romanek talks with Rishi Kapoor (North AI) and Jacob Arends (Bitmovin) about using AI and neuroscience to predict real audience attention, multimodal scene analysis to unlock deeper video metadata, smarter ad placement and content recommendations, and why the most important AI skill is understanding what people actually want to watch. They also dig into AI’s environmental impact, data ethics, the so-called “AI bubble”, and how media companies can start using AI practically and responsibly in their workflows today.

How are content companies making money in an industry defined by constant change? From FAST channels to programmatic ads, audience data to piracy prevention – this panel explores how new formats, new audiences and new technologies are reshaping the business of broadcasting and streaming.

Featuring Blaise Keen (Rakuten TV), Chris Singleton (Hoppr) and Jonathan Low (Zixi), this discussion dives into the realities behind today’s monetisation models – and what’s coming next.

👉 Topics include:

• How FAST channels are helping niche content reach global audiences
• Strategies to monetise every screen, every moment
• The evolving relationship between viewers, advertisers and platforms
• Why user experience might be the best weapon against piracy
• How contextual and programmatic advertising are changing the game
• What’s next for data-driven content discovery and audience engagement

📺 Listen now and discover how to make your content pay in 2025.

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Hosted by Neal Romanek, the inaugural FEED Forum brings together Signiant CTO Ian Hamilton and Bitmovin’s senior director of product management, James Varndell, for an in-depth discussion on the complexities of latency in streaming.

Founder and CEO of Bubble Agency and Rise, Sadie Groom is a mediatech powerhouse working towards making genuine positive change in the industry. Here, she sits down with Neal Romanek to discuss the highs and lows of launching and running a successful global business, DEI initiatives, neurodiversity, theology – and a whole lot more!