The Bridge: Where Field Meets HQ

Field Data & Retail Intelligence: How Your Work Drives Client Decisions


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This week on The Bridge, Heather Petrone and Jimmy Knight welcome two special guests: Jay Chandran, VP of Technology & Analytics, and Mike Gonzalez from Client Services, for a deep dive into why field data is one of the most valuable things a rep produces — and how it directly shapes what clients do next.

In this episode:

  • How one missed store report nearly stopped a 160-store project in its tracks
  • Real examples of clients changing product strategy based entirely on field reporting
  • What's coming with the new OpenSky platform update this summer
  • AI and automation — what it means for reps, and why you shouldn't be scared
  • Why accuracy and timeliness in your data entry matters more than you think
  • Quote of the episode: "You're not just completing a task. You're influencing what happens next." — Heather Petrone

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    The Bridge: Where Field Meets HQBy Channel Partners