Sally Hendrick spent decades as an actuary as she says, "turning statistics into stories for big companies." Her affinity for tech and teaching people complex ideas by boiling them down to their essence is second nature to her. After years of helping people learn tech on the side, she realized she might just be able to make a go at it full time. If you're interested in learning some fierce new ideas for Facebook ads and how to create highly targeted look-alike and custom audiences grab your pen - this is chock full of great tips!   Listen as Sally shares her story as a wife of an entrepreneur and mom to three girls with loads of musical and artistic talent and how her mompreneur story unfolded to land her as a leading Facebook Ads Strategist and Educator.     Mentioned in this episode....     Sally's website http://go-sally-go.com/   Top 10 Mistakes in Facebook Ads - MOST lucid tips you'll find. Check it out! https://sallyhendrick.mykajabi.com/p/mfbyatm-webinar   Railyard Studios Artisan Furniture (Sally's husband's business) https://sallyhendrick.mykajabi.com/p/mfbyatm-webinar   The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It, by Michael Gerber http://amzn.to/2ntXghW   -- Interested in Video Marketing for your business? Check out my free 6-Step Formula for Creating Successful Promo Videos: stephaniroberts.com/formula/