Carla Titus is an experienced Chief Financial Officer (CFO) with a strong passion for home care and day services based on her experience attaining the best possible care for her aging father-in-law.  One of her specialties with home care entrepreneurs is making sure that they are personally successful.

Some of the key topics covered in the episode are as follows:

• The importance of bookkeeping
• How to read your statements to understand the state of your business
• The difference between revenue and cash flow (in other words how to manage the delay between the time that you earn income and receive payment)
• Ways to deal with financial shortcomings
• Goal setting and tracking
• Leading and Lagging indicators

Carla's company is called Wealth and Worth Within. They offer a newsletter and lots of educational content on Facebook, Instagram and LinkedIn.  Carla also offers free initial consultations for agencies who are looking for a fractional CFO.

Home Care Heroes and Day Service Stars is produced and sponsored by Ankota - If you provide services that enable older or disabled people to continue living at home , Ankota can provide you the software to successfully run your agency. Visit us at https://www.ankota.com.