Finbarr Taylor is the co-founder and CEO of Shogun, the top page builder app on Shopify and other platforms. Shogun was also recently on the list of most valuable Y-Combinator startups.

There's currently 20,000 stores using Shogun to develop and test landing pages and Finbarr shares some of things that work for his customers.

We also talk about some of the new ecommerce technology including headless for bigger sites that need more control or more speed.

Finally, Finbarr shares some of Shogun's own marketing tactics.