Shelley Billinghurst isn't trying to disrupt recruitment for the insurance industry but she might disrupt how insurance approaches finding great talent. As the President and founder of Hire Value Shelley has some insights about the insurance industry and it's talent attraction practices that are long overdue to be heard.

In this episode:

• Why insurance career ads are like bland drapes to good talent
• How hiring software stifles great talent identification
• Why saying you have a great culture really doesn't say much at all
• When allowing expression becomes the most important part of your brand
• How to promote your brand and not the bland

As a fellow podcaster Shelley is a great speaker and and provides an entertaining look at how insurance lags and why the results prove it and what can be done to change those results, if you date.

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