On today’s episode, Shelly talks with the founders of the West Tenth app, Sara Sparhawk and Lyn Johnson. They created West Tenth as a place to find artisans, crafters, artists and other service providers in your area. Of course, if you’re an artisan, crafter, artist, or a service provider, it’s the perfect place to market yourself and what you do. The concept feels like a blend of NextDoor and Etsy. Join Shelly as she learns more from Lyn and Sara about their exciting app!

About Sara and Lyn

Lyn Johnson is the co-founder and CEO of West Tenth, a digital marketplace where you can discover women in your local community who have turned their household talents into home-based businesses. As an advocate for female entrepreneurs and economic equality, her goals for West Tenth are to create a company that generates positive change for our society, that is profitably sustainable, and that provides an economic resource for women all over the world. Before founding West Tenth, Lyn worked in the financial world at PricewaterhouseCoopers in New York City and then as a CFO for a private financial advisory firm in Santa Monica. She is a mom to three young boys and in her spare time Lyn loves to pursue her passion for travel, and for exploring small towns across America.

Sara Sparhawk is the co-founder and COO of West Tenth. Passionate about career coaching and development, Sara wants to grow West Tenth globally and enable women to pursue their career passions with the flexibility they need. She wants to make all women-led, home-based businesses visible to their communities. Formerly, Sara began her career in New York City where she worked at PwC and Guggenheim Partners in various finance and accounting roles. In 2011, she pivoted her career to focus on Talent Acquisition and Talent Management, and successfully helped build recruiting teams at Amazon, PwC, and Apttus. She has been featured in various publications including Inc., CNBC and Fox Business. Since 2004, she has volunteered as a camp counselor or fundraising volunteer for Okizu, an organization supporting families affected by childhood cancer. Sara is also an avid world-traveler and has visited over 40 countries across 6 continents.

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