Saul Colt is an experiential and word-of-mouth marketer based on Toronto (available for you to hire at The Idea Integration Co) who loved David Letterman. In this conversation, not only does Saul sing praises for the premise of Finding Favorites, he walks us through the bands, movies and comics that he found through David Letterman.
Late Night with David Letterman started on NBC in 1982 and lasted 10 years. He moved from NBC to CBS in 1992 when Leno took over The Tonight Show. He stayed at CBS until his retirement in 2015. You can now find David Letterman on Netflix with a long-form interview show called My Next Guest Needs No Introduction.