This is the first of an eight-episode SWAPCAST between The Daily Coffee Pro by MAP IT FORWARD hosted by Lee Safar and The MAP IT FORWARD Middle East Podcast hosted by Sara Alali.

Sara is getting ready to open her new luxurious cafe, THAT @thatcafe.co Cafe in the booming specialty coffee scene of Riyadh, Saudi Arabia in early January 2022. Over these eight episodes, we’ll explore the journey Sara took deciding to build a world-class cafe right before the world went into lockdown at the beginning of 2020 and the challenges that come along with each decision as the economic fallout from the pandemic start to put a strain on the coffee value chain.

In this episode of the podcast, Sara and Lee discuss how Sara went from deciding to open a cafe in 2013 to finding the right business model that lead to finally building her cafe that will open in January 2022.

Connect with Sara Alali:

https://www.instagram.com/s_f_ali/

https://www.instagram.com/mapitforwardmiddleeast/

https://www.instagram.com/thatcafe.co/

Connect with Lee Safar:

https://www.instagram.com/leesafar

https://www.instagram.com/imapitforward