Your "WHY" is the driving force behind every action. It is so powerful, that millions of people spend their entire lives lives searching for it, failing to realize it was under their noses the entire time. Everything we do has a why. Said differently, everything we do has a purpose. The reason so many are unaware of this controlling force, is that they've been unconscious in choosing it.  Something magical happens when we consciously choose our purpose. Instead of haphazardly moving through life, we become deliberate creators and as a result, more fulfilled.