Smashing the Plateau

Fine Tune Your Customer’s Journey Featuring Paul Sokol


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Deemed the "Mad Scientist" of sales & marketing automation, Paul Sokol has been involved in countless projects as a result of his world-class customer journey automation and advertising authority.
In today’s episode of Smashing the Plateau, you will learn how pattern recognition fuels your marketing and sales process.
Paul and I discuss:
  • Paul’s background as an electrical engineer [01:42]
  • Machine learning and advertising [03:09]
  • Connecting everything to your customer’s experience [13:56]
  • Learning new tools and adding the skillset to your business [18:22]

  • Learn more about Paul at https://bepro.events/linktree,
    https://book.paulsokol.me
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    The Smashing the Plateau Community
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