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Finn McKenty explains which social media platforms he relies on for his personal brand.
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Feeling invisible despite your expertise? Struggling to stand out in a crowded digital landscape? With over 130 million YouTube views, Finn McKenty reveals why you don't need astronomical numbers to build a thriving business through content marketing. Drawing from his experience working with giants like Nike and Nintendo, McKenty shares a refreshingly practical approach to social media strategy.
He demonstrates why entrepreneurs should focus on either LinkedIn (for B2B with high-intent audiences) or YouTube (for B2C mass reach) rather than spreading themselves thin across multiple platforms. McKenty breaks down his three-step narrative framework for creating compelling content: establish a differentiated point of view, trigger a mindset shift, and enable a capability shift. Most importantly, he explains why taking a clear stance, though seemingly limiting, actually opens more doors than it closes.
Whether you're selling professional services or consumer products, McKenty's strategic approach cuts through the social media noise with remarkable clarity.
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By Jim James
5
3333 ratings
Get Noticed! Send a text.
Feeling invisible despite your expertise? Struggling to stand out in a crowded digital landscape? With over 130 million YouTube views, Finn McKenty reveals why you don't need astronomical numbers to build a thriving business through content marketing. Drawing from his experience working with giants like Nike and Nintendo, McKenty shares a refreshingly practical approach to social media strategy.
He demonstrates why entrepreneurs should focus on either LinkedIn (for B2B with high-intent audiences) or YouTube (for B2C mass reach) rather than spreading themselves thin across multiple platforms. McKenty breaks down his three-step narrative framework for creating compelling content: establish a differentiated point of view, trigger a mindset shift, and enable a capability shift. Most importantly, he explains why taking a clear stance, though seemingly limiting, actually opens more doors than it closes.
Whether you're selling professional services or consumer products, McKenty's strategic approach cuts through the social media noise with remarkable clarity.
Repurpose content effortless with AISell transforms audio or video into multiple formats quickly. Import direct YouTube and RSS feeds.
All-inclusive Applicant Tracking System.
Discovered an AI-enabled Applicant Tracking System for your entire recruitment process.
Email validation service.
Accurate, fast and secure email validation service from Zerobounce.net
#1 Release Distribution Service
Tell the World about Your Company with e-releases. $130 Off Newsmaker distribution.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Support the show
Subscribe to my free newsletter
https://www.theunnoticedentrepreneur.com/