Acast Q3 2024: Profitable Growth in the Podcast Marketplace
Acast, the world's largest podcast marketplace, released its Q3 2024 report, highlighting its impressive performance with significant revenue increases and achieving profitability. The report showcases Acast’s commitment to connecting podcast creators, advertisers, and listeners, boasting a vast network of over 135,000 podcasts, 2,700 advertisers, and a staggering one billion quarterly listens. Key highlights include a 12% net sales growth, a 40% gross margin, and a 3% EBITDA margin. Despite Apple's iOS17 update impacting the listen count, the Average Revenue Per Listen (ARPL) surged by 31%, reaching SEK 0.43. Notably, Acast's strategic investments, such as Podchaser's Collections+, are yielding positive results, with 24% more creators earning ad revenue through improved podcast targeting. The report underscores Acast’s success in North America, with a 29% revenue surge, demonstrating its growing market share. Acast is also implementing innovative strategies, such as introducing an additional midroll ad slot to offset the reduced ad inventory caused by Apple's update. The Q3 2024 report reaffirms Acast’s commitment to sustainable growth, balancing profitability with strategic investments to maintain its position as a leader in the global podcasting landscape.
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